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SEO by the SEA

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Bill Slawski

The SEO by the Sea blog was originally started in 2005 to inform people about a grass roots gathering of peopl [Read More]

Categories: Search Engine Optimization | Technology

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Latest Posts:

Semantic Keyword Research and Topic Models
I went to the Pubcon 2017 Conference this week in Las Vegas Nevada, and gave a presentation about Semaantic Search topics based upon white papers and patents from Google. My focus was upon things such as Context Vectors and Phrase Based Indexing. I p...
SEO by the SEA
Thursday, November 9, 2017

Does Tomorrow Deliver Topical Search Results at Google?
At one point in time, search engines such as Google learned about topics on the Web from sources such as Yahoo! and the Open Directory Project, which provided categories of sites, within directories that people could skim through to find something th...
SEO by the SEA
Friday, October 13, 2017

Using Ngram Phrase Models to Generate Site Quality Scores
Navneet Panda, whom the Google Panda update is named after, has co-invented a new patent that focuses on site quality scores. It's worth studying to understand how it determines the quality of sites. Back in 2013, I wrote the post Google Scoring Gibb...
SEO by the SEA
Friday, September 22, 2017

Google's Project Jacquard: Textile-Based Device Controls
I remember my father building some innovative plastics blow molding machines where he added a central processing control device to the machines so that all adjustable controls could be changed from one place. He would have loved seeing what is going ...
SEO by the SEA
Thursday, September 14, 2017

Citations behind the Google Brain Word Vector Approach
In October of 2015, a new algorithm was announced by members of the Google Brain team, described in this post from Search Engine Land - Meet RankBrain: The Artificial Intelligence That's Now Processing Google Search Results One of the Google Brain te...
SEO by the SEA
Friday, September 1, 2017

Personalizing Search Results at Google
One thing most SEOs are aware of is that search results at Google are sometimes personalized for searchers; but it's not something that I've seen too much written about. So when I came across a patent that is about personalizing search results, I wan...
SEO by the SEA
Wednesday, August 16, 2017

Learn SEO Through Forums
I had someone who was reading my previous entries in my Learning SEO series ask about using forums to learn SEO. I promised that I would write a post about the value of forums in learning SEO. Back in 1998 I became a moderator of a couple of forums o...
SEO by the SEA
Friday, June 30, 2017

Google Patents Extracting Facts from the Web
When Google crawls the Web, it collects information about content on the pages it finds as well as links on pages. How much does it collect information about facts on the Web? Microsoft showed off an object-based search about 10 years ago, in the pap...
SEO by the SEA
Monday, June 19, 2017

Learning SEO through Books
There are a few books and courses online that are free and really helpful when it comes to learning some of the things that will make you a better SEO. Knowledge can make a difference, and having an idea of how search engines work can possibly give y...
SEO by the SEA
Tuesday, June 13, 2017

Learning SEO, Summer 2017
In January, I wrote a post titled, Advice Given to an Aspiring 14 Year-Old Entrepreneur Wanting to Learn SEO. I included in that post links to a number of pages that I thought might be helpful to someone learning SEO. On my walk this morning past the...
SEO by the SEA
Friday, June 9, 2017

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