| | |
| Summary |
| Please note: The McKinsey Quarterly has agreed to a special arrangement for CEOExpress members that allows member access to their articles. Articles must be clicked on directly through the links below to gain access to this group of articles.
|
Tired of strategic planning?
Few CEOs claim to be happy with the way their companies come up with strategy. Most say that the annual strategy-planning process yields few good ideas and is often fraught with politics. Is there a better way? A study of strategic planning at more than 50 companies suggests that the annual planning get-together works best not as an exercise to develop a definitive strategy but as an opportunity to prepare executives' minds for strategies made at other, less formal times and places.
The take-away: By structuring the strategic-planning process to focus on what the company wishes to achieve and by improving the informal side of developing strategy, companies can be better prepared to make real-time strategies in an uncertain world.
Articles provided by The McKinsey Quarterly
© 1992-2003 McKinsey & Company, Inc
|
|
|
