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Forrester

Visit Site - http://blogs.forrester.com/

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n Groundswell, two of Forrester Research's top analysts show you how to turn the force of customers connecting [Read More]

Categories: Social Media and Web 2.0 | Strategy and Ideas | Technology


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The Security Snapshot: Forrester Time Machine
At Forrester, it is our goal to be ahead of the market trends so we can advise clients what is to come and how they should prepare. Each year, we publish a series of predictions reports about what be of primary concern for various roles over the cour...
Forrester
Wednesday, July 17, 2019


Value For Customers: The New Frontier For CX Professionals
Most firms love to talk about the value of customers but don't get value for customers right. That's ironic because customers that get value create business value in return by increasing profitability and market share. Academia has written about valu...
Forrester
Wednesday, July 17, 2019


You Need A Design System - Here's Why
A recent study on design maturity from InVision revealed something really interesting — that design team size is not predictive of a design team's maturity.  That is, it's possible to dedicate a lot of headcount to design but still see limited benefi...
Forrester
Tuesday, July 16, 2019


You Need A Design System — Here's Why
A recent study on design maturity from InVision revealed something really interesting: that design team size is not predictive of a design team's maturity. That is, it's possible to dedicate a lot of headcount to design but still see limited benefits...
Forrester
Tuesday, July 16, 2019


One Medical Bridges Digital And Physical Experiences Inside — And Outside — The Doctor's Office
One out of two US consumers encountered some type of setback or frustration with their healthcare.[i] While that captures just one moment in time of a consumer's dissatisfaction with the patient experience, it's safe to say that this has been the nor...
Forrester
Tuesday, July 16, 2019


Security Budgets In Asia Pacific, 2019
It has taken me 15 months and a LOT of travel, listening and talking to feel confident enough to write this research for APAC. APAC is a unique region in its cultural, geographic, regulatory, security maturity and economic diversity. Writing anything...
Forrester
Monday, July 15, 2019


Dont Waste Your Creativity Spend As You Fight Digital Sameness
Is your CMO considering shifting investments in marketing technology toward the services of creative agencies as Forrester recommends? You should find out — because one of two possible scenarios will play out.   The winning scenario: If you 1) boost ...
Forrester
Monday, July 15, 2019


Don't Waste Your Creativity Spend As You Fight Digital Sameness
Is your CMO considering shifting investments in marketing technology toward the services of creative agencies, as Forrester recommends? You should find out — because one of two possible scenarios will play out. The winning scenario: If you 1) boost y...
Forrester
Monday, July 15, 2019


Low-Code Platform Pricing Is Broken
I am one of the 64% of developers who have yet to adopt a low-code development platform. My friends at other companies have implemented one of these platforms and report great results — much faster software delivery and happy business colleagues. We ...
Forrester
Monday, July 15, 2019


The Rising Tide Of Ransomware Requires A Commitment To Best Practices
Last week, the United States Conference of Mayors adopted a resolution against paying ransoms. What's interesting about this is it's creating what is essentially a vertical front of communities against ransomware. It may well disincentivize attackers...
Forrester
Monday, July 15, 2019



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