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Forrester

Visit Site - http://blogs.forrester.com/

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n Groundswell, two of Forrester Research's top analysts show you how to turn the force of customers connecting [Read More]

Categories: Social Media and Web 2.0 | Strategy and Ideas | Technology


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Latest Posts:

Loss Of Privacy's A Humanity Tax
People are pragmatic and they predictably think they're rational. Which is great. It's been reported pretty extensively that the Russian government interfered in the last US presidential election. It's not a stretch to say that most Trump voters woul...
Forrester
Thursday, July 19, 2018


Content Marketing In Three Pictures
We've officially retired our content marketing playbook. We're still doing research on content and content strategy, but — as we said about two years ago — the utility of talking about "content marketing" just isn't there anymore....
Forrester
Thursday, July 19, 2018


The Future Is Here: Want A Ride In A 3D-Printed Autonomous Shuttle?
I'm posting this just as our New Tech & Innovation Forum in Boston gets underway. Hundreds of attendees from client organizations, startups, and event sponsors are gathering for a day-and-a-half of content about emerging technologies. Quantum com...
Forrester
Wednesday, July 18, 2018


Digital Risk Protection In 2018: New Vendors, New Leaders, New Wave
Digital Risk Protection In 2018: New Vendors, New Leaders, New Wave Our "The Forrester New Wave™: Digital Risk Protection, Q3 2018" report is out! Take a look at how 14 DRP vendors stack up in this emerging market. You will find detailed vendor profi...
Forrester
Tuesday, July 17, 2018


The Fraud Management Solutions Market Will Exceed $10 Billion By 2023
Estimates of the cost of fraud vary widely, but almost everyone agrees that the cost is huge and appears to be increasing. Looking just at eCommerce, Forrester predicts that US and Western European eCommerce fraud will reach $18.6 billion in 2018. An...
Forrester
Tuesday, July 17, 2018


Not All Innovation Is Created Equally
I talk to clients about their innovation plans and technology all the time; especially their plans with technologies that are emerging, like the ones I blogged about here from our report the Top Emerging Technologies to Watch 2018. It's become clear ...
Forrester
Tuesday, July 17, 2018


Advanced Digital Businesses Are Winning With Tech-Driven Business Innovation
Those that don't keep up with the rapidly changing pace of technology will cease to be competitive and get left behind.  The most advanced enterprises have common threads. These agile, customer-obsessed firms rapidly take advantage of emerging techno...
Forrester
Friday, July 13, 2018


Brexit Paper increases chances of no deal outcome for security
On Thursday afternoon the UK Government published its white paper The Future Relationship Between the United Kingdom and the European Union. The last-minute changes following a spate of Cabinet resignations late in the day resulted in the publication...
Forrester
Friday, July 13, 2018


Brexit Paper Increases Chances Of No-Deal Outcome For Security
On Thursday afternoon, the UK government published its white paper, "The United Kingdom's exit from and new partnership with the European Union." The last-minute changes, following a spate of Cabinet resignations late in the day, resulted in the publ...
Forrester
Friday, July 13, 2018


6 Key Takeaways From Google Marketing Live 2018
Susan Bidel, Joe Stanhope, Tina Moffett, and I were able to attend Google Marketing Live this week in San Jose. There were many announcements and changes made to Google's platforms and products. Possibly the most significant - an announcement that wa...
Forrester
Thursday, July 12, 2018



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