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Forrester

Visit Site - http://blogs.forrester.com/

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n Groundswell, two of Forrester Research's top analysts show you how to turn the force of customers connecting [Read More]

Categories: Social Media and Web 2.0 | Strategy and Ideas | Technology


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Key Takeaways From Huawei Connect 2018
Huawei held its flagship Connect 2018 conference in Shanghai from October 10 to 12. The event, which featured more than 200 sessions, attracted over 25,000 visitors and more than 1,500 partners from around the world. By the end of 2017, Huawei's annu...
Forrester
Wednesday, October 17, 2018


Digital Myth No. 4: Your Company Needs A Digital Strategy
When your CEO asks you for your digital strategy, you could go away and huddle up with your team for a month and produce some voluminous document full of TLAs only to have it sit on the shelf for the next two years. Instead, simply give your CEO a co...
Forrester
Wednesday, October 17, 2018


Makers And Marketers
Fall means that software conference season is in full swing and that I'm on the road more than I'm off it. This week was an interesting one, as I found myself pinballing from one end of my coverage to the other. On Monday I spent some time at IBM's A...
Forrester
Wednesday, October 17, 2018


Online Holiday Sales Will Grow 14% In 2018
This blog post is part of Forrester's Holiday 2018 retail series. Online holiday shopping in the US is set to grow to $151 billion this year, up 14% from $133 billion in 2017. Total holiday sales will grow at a more conservative 1.7%. All told, we se...
Forrester
Wednesday, October 17, 2018


Online Holiday Sales Will Grow By 14% In 2018
This blog post is part of Forrester's Holiday 2018 retail series. Online holiday shopping in the US is set to grow to $151 billion this year, up 14% from $133 billion in 2017. Total holiday sales will grow at a more conservative 1.7%. All told, we se...
Forrester
Wednesday, October 17, 2018


Volkswagen Partners With Azure To Drive Transportation Innovations
Volkswagen's recent announcement to build its automotive cloud platform on Microsoft Azure is yet another example of the types of tech-driven innovation efforts transportation leaders are taking to position themselves as customer experience leaders. ...
Forrester
Wednesday, October 17, 2018


The Time for Strategic EHR Optimization Has Arrived
2018 has been a year of mass de-regulation in healthcare. The Patients Over Paperwork program launched with the goal of stripping burdensome regulations from healthcare. Lawmakers started by scaling back EHR and quality reporting requirements. These ...
Forrester
Tuesday, October 16, 2018


Cloud-Native And Open Source Enterprise Transformation Stole The Show At SpringOne
The annual SpringOne event, held in D.C. a few weeks back, was full of exciting, detailed, and compelling stories of enterprise transformation. This wasn't a show about open source disrupting a proprietary technology stack — it was a celebration of h...
Forrester
Tuesday, October 16, 2018


IBM Bets Big On Security Training And Leadership As A Differentiator
In late 2016, IBM announced the availability of its full-scale cyber range at the Cambridge, MA headquarters of its security division. With two shifts per day and currently booked out six to eight months, it's been a huge success for the division. Th...
Forrester
Tuesday, October 16, 2018


Marketers - get your heads out of the clouds!
It's frustrating when a customer exhibits purchase intent, but does't buy because of friction in the customer journey. It's worse when a store manager or contact center agent is unaware of a digital promotion. Nearly 40% of CMOs say that a lack of co...
Forrester
Tuesday, October 16, 2018



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