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More ads are coming to App Store search results starting in March, Apple shared on an advertising help page. The company first said that it would increase the number of App Store ads last month, and this new rollout of search ads will begin on Tuesday, March 3, according to a developer email viewed by MacRumors.
"Search is the way most people find and download apps on the App Store, with nearly 65 percent of downloads happening directly after a search," Apple says. "To help give advertisers more opportunities to drive downloads from search results, Apple Ads will introduce additional ads across search queries." Up until this point, ads for related apps have appeared at the top of search results, but now they'll also appear "further down in search results," according to Apple.
App Store activity makes up a significant portion of what Apple calls its "services" business. The company makes money on every App Store transaction, whether it's an app download or an in-app purchase, and increasingly, by selling ad space to companies looking to reach users. App Store ads are hardly new, but the number of ads has steadily increased over the years. Apple added ads to the
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These natural supplements can support better sleep, whether you need help drifting off or staying asleep.
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AirPods Pro 3 have returned to an all-time-low price. You can pick them up for $200 right now, which is $50 off and the best discount we've seen since the earbuds came out at the end of last year.
We gave these AirPods a score of 90 out of 100 in our review and we consider them the best wireless earbuds for iPhone users. The third generation model is a substantial update to an already impressive product, bringing new features like live translation to the table.
The AirPods Pro 3 also offer heart-rate tracking, allowing them to stream live data to Apple Fitness and other third-party workout apps. This lets you track your fitness and close activity rings similarly to when using an Apple Watch.
Apple also improved the sound quality of this generation thanks in large part to a redesigned acoustic architecture that improves how air is delivered into the ear canal. Additionally, the company changed the angle of the drivers to help more sound get where it needs to go instead of bouncing off the sides of your ear. We felt the jump in audio quality from the last generation to this one was substantial.
The ANC on the AirPods Pro 3 has also been improved. Apple claims this model filters out twice as much noise as the AirPods Pro 2 and four times as much as the original AirPods Pro. We found the noise cancellation to be top-notch.
Live Translation is as neat as it sounds, leveraging the AirPods' noise cancell
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 It has once again been rumored that Apple might revive its chipmaking partnership with Intel, but the chips would be designed by Apple rather than Intel.
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GABA is a neurotransmitter that reduces brain activity, but it's also a supplement that could help with sleep.
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Investing in a smart home gym? Check out our favorite setups before spending a penny.
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Google's AI Mode now taps Gmail and Google Photos to deliver more personal search results, using opt-in Personal Intelligence for tailored answers.
The post Google AI Mode Can Now Use Gmail, Photos to Personalize Search Results appeared first on eWEEK.
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Hume AI CEO Alan Cowen is joining Google DeepMind along with several key engineers as part of a major licensing agreement.
The post Google Pulls Top Talent From AI Voice Firm Hume AI appeared first on eWEEK.
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Even though plants love summer's warmth and sunshine, a handful of simple tweaks can help them live their best lives in winter, too.
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Vimeo just got hit by a brutal round of layoffs, according to a report by Business Insider. Staffers are posting on various social media sites that the layoffs have impacted
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I've tested a variety of tablets in various sizes and price classes to find the top options available.
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 Tesla just objectively decreased the value of the Model 3 and Model Y. On Thursday, the company said it's paywalling its lane-centering feature, Autosteer, for new purchases of the two EVs in the US and Canada. This was previously a standard feature. Lane centering is now part of the Full Self-Driving Supervised (FSD) package, which costs $99 per month.
Speculating on why Tesla would do this doesn't require much imagination. Remember the pay package Tesla shareholders approved for Musk in November? One of his requirements for receiving up to $1 trillion is reaching 10 million active FSD subscriptions.
One of Musk's stipulations for receiving $1 trillion is reaching 10 million active FSD subscriptions. (Photo by ANGELA WEISS/AFP via Getty Images)ANGELA WEISS via Getty Images
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vLLM quietly powers faster, cheaper AI inference across major platforms — and now its creators have launched an $800 million company to commercialize it.
The post This $800M Startup Makes ChatGPT 24x Faster appeared first on eWEEK.
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Pay attention to the snow on your roof. If you don't clear it off in a timely manner, you're asking for trouble.
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A new report from the AAP digs deeper than simple screen time limits for kids. Here are 4 practical takeaways for families.
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 In an email to developers this week, Apple indicated that it will begin showing additional ads in App Store search results starting Tuesday, March 3.
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Protect your home and wallet when temperatures suddenly plunge this winter.
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AI language is spreading across job postings as employers screen for fluency, even as skills gaps slow adoption and AI use remains uneven, Indeed finds.
The post AI Is Becoming a Default Job Requirement, Indeed Report Finds appeared first on eWEEK.
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On this week's episode of The MacRumors Show, we discuss Apple's plan to turn Siri into a chatbot with iOS 27, alongside plans for new hardware such as an AI pin.
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 Omega-3 fatty acids sourced from wild-caught fish stocks are valued for their studied health benefits such as healthy skin, joints, heart and brain function along with enhanced immunity, but this has resulted in a reduction in fish stocks globa
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MicroSD Express cards are still a little hard to find, considering they're pretty new and only really started becoming popular last year once the Switch 2 came out. These upgraded versions of microSD cards are the only ones compatible with the Switch 2 for expanding its storage, so if you're already starting to feel the crunch on your console, it's worth picking one up. Samsung's P9 microSD Express card is on sale right now — you can grab the 512GB version of $80, which is 33 percent off and one of the best prices we've seen.
The P9 boasts transf
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Commentary: Reports of a pin, new AirPods and a revamped Siri, along with a new Google partnership, point to a transformation that could lead to glasses or something even bigger.
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Our four-legged friends could be at risk when temperatures suddenly drop and snow falls. Here's how to protect them properly.
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Apple is reportedly working on an AI pin of its very own to compete with OpenAI's non-existent pin. No, it doesn't really make much sense to us, either. In this episode, Devindra and Engadget Managing Editor Cherlynn Low discuss why Apple might be quick to jump on the AI pin trend, even before it jumps into smart rings. Also, we dive into Sony's Bravia TV deal with TCL, and the aftermath of Verizon's massive service outage.
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More AI chatbots are connecting with Apple Health to give medical advice. But good advice needs good data.
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 It's been a while since rumors and reports suggested Apple is exploring a new divisive product category, and it's been several years since the Apple car. Unfortunately, the new challenger is a wearable AI pin with cameras, mics and… zero interest from me.
According to a report from The Information, it'll resemble a slightly thicker AirTag with an aluminum and glass exterior. The report suggests it'll have two cameras (standard and wide-angle) for photos and video. It may also have three microphones and a (swoon) physical button. I love a physical button.
TMAAppleHow is Apple going to pitch it? What is the non-creepy, not-nefarious selling point of a tiny listening device with cameras? As Engadget's Devindra Hardawar puts it: Why attempt an unproven wearable? Especially when its own Watch and AirPods could already deliver a lot of what's being rumored here.
The Information says Apple could release its AI pin as early as 2027, but it's reportedly only in the very early stages and could still be canceled. Even if the Vision Pro and Watch eventually happened, the Apple Car and the Apple TV never did.
— Mat Smith
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Following the shutdown of an alternative app store, Apple has accused the European Commission (EC) of using "political delay tactics" as an excuse to probe and fine the company, Bloomberg reported. Apple issued the statement preemptively as commission is reportedly preparing to blame Apple for the shutdown of third-party app store Setapp due to what the developer called "still-evolving and complex business terms."
As part of an EU ruling, Apple was forced to allow third-party marketplaces for apps once the Digital Markets Act (DMA) took effect in 2024. Apple agreed to allow such stores, but implemented fees of €0.50 per installation if the number of downloads exceeded one million, among other rules.
In April 2025, the EC found Apple to be in "non-compliance" with the DMA over rules on "steering" users to alternative payments and levied a $500 million fine. In June last year, Apple said it would change its pricing for third-party App Stores to a five percent revenue share called the Core Technology Commission (CTC).
However, Apple said that the EC has so far refused to allow those changes. In the meantime, a developer called MacPaw shut down its fledgling Setapp store, sayi
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At Davos, Musk sold a vision of himself that doesn't align with reality.
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Vitamin B12 is commonly taken as a supplement because of certain dietary restrictions, but it may not be right for everyone.
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Here's everything you should know to watch both conference championship games on Sunday.
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Expect to pay $4 more for Sling Blue.
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It's not just you: Numerous Microsoft services went out of commission on Thursday, with issues lingering into Friday.
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This weekend's storm is bearing down on nearly 200 million people, so naturally, travel will be affected.
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 A major storm system is expected to deliver significant snowfall and freezing rain across more than half of the United States this weekend, with winter weather alerts in effect in cities like Atlanta, Baltimore, Boston, Charlotte, Cleveland, Dallas, Indianapolis, Nashville, New York, Philadelphia, Raleigh, Washington D.C., and others.
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Apple introduced a new Liquid Glass setting in iOS 26.1.
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Humanoid robots, space travel, the science of aging—Musk weighed in on all of it at this week's World Economic Forum. But his predictions rarely work out the way he says they will.
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NEW RESOURCES Panini Cultura News: From Stone to Digital: The online Archive celebrating Pinuccio Sciola's genius. "The Foundation bearing his name has presented the Pinuccio Sciola Digital Archive, a project that makes […]
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Elon Musk just took the stage at the World Economic Forum in Davos, Switzerland and announced that Tesla's Optimus humanoid robot will be sold to the public by the end of next year. Musk is the master of unrealistic timetables, but this may be the nuttiest one yet. These are humanoid robots that are supposed to be able to do just about any task a human can do.
Musk, as usual, gave himself an out if the robots don't start rolling off the assembly line in 2027, saying that they'll only be released when Tesla is "confident that it's very high reliability, very high safety and the range of functionality is also very high."
He stated that the robots have already begun doing simple tasks in the Tesla factory, but there's no proof of this other than his word. In the real world, Optimus robots have continuously failed to live up to the marketing hype.
Absolutely hilarious though. pic.twitter.com/4gYVohjY00
— CIX ?? (@cixliv) December 8, 2025
There have been plenty of reports suggesting that previous demos of the robots in action were actually smoke and mirrors, as they were bei
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NEW RESOURCES Digital Repository of Ireland: New Collection in DRI - The National Herbarium of Ireland digital collection of Irish plants . "The complete collection contains some 20,000 samples of plant products, […]
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Several big companies and investment firms are part of the new American TikTok. Many have ties to one another and President Trump.
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As cold weather persists across the US, these compact hand warmers can help avoid frozen fingers.
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A foot of snow in New York? Two feet? Well, it's complicated.
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Keep your home and family safe from ice and snow during the incoming storm with these tips.
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Do you have stuff? Want to not lose your stuff? Apple's tiny trackers are now essential items. Here's how to make them work best for you.
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Here are hints and answers for the NYT Strands puzzle for Jan. 23, No. 691.
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 Amazon this week has a few notable sales from popular brands like Ecovacs, Jackery, and Anker. These include discounts on everything from MagSafe-compatible chargers to portable power stations and robot vacuums.
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 Amazon is discounting a few models of Apple's M4 Mac mini this weekend, starting at $499.00 for the model with 16GB RAM/256GB SSD, down from $599.00. Discounts reach up to $129 off in these sales, and this time around there is also a discount on the M4 Pro model.
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NEW RESOURCES Maps Mania: Mapping ICE Activity. "People Over Papers is a community-driven map showing reports of Immigration and Customs Enforcement (ICE) activity. People Over Papers lets anyone submit sightings of possible […]
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Navigation: NVIDIA-powered AstroVision™
Most robots rely on simple LiDAR or front cameras for navigation. The Aqua10 Ultra Roller upgrades this with AstroVision™ obstacle intelligence, combining dual HD AI cameras with NVIDIA Isaac Sim training. The cameras capture depth to form 3D maps with 1mm precision, and reinforcement learning helps the robot recognize and adapt to dynamic environments.
In practice, this translates into fewer collisions and smoother routing around furniture. Dreame highlights support for 240 object categories, with features like Active Pet Avoidance and Chaos-Proof Routing—ideal in homes where toys, pet bowls, and clutter shift constantly.
The Dreame Aqua10 Ultra Roller MSRP is $1,599.99. From October 13 to October 31, U.S. and Canadian consumers can get an extra 5% off with code DMPWAQUANA on Amazon and the Dreame website.
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