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Apple is looking to gain a foothold in the more budget-friendly end of the laptop market with the MacBook Neo. The system starts at $599, which is darn inexpensive for an Apple laptop — it even has the same starting price as the M4 iPad Air.
As such, the MacBook Neo should help Apple compete with cheap Windows laptops and Chromebooks. Pricing it at $499 for educational use won't exactly hurt either.
Apple is really lowering the cost of entry for those looking to pick up a new MacBook here. The base MacBook Neo costs $500 less than the cheapest M5 MacBook Air, which is now officially Apple's midrange laptop.
Of course, there are a lot of tradeoffs you'll make by opting for a MacBook Neo instead of a MacBook Air. If you're curious about all the differences between the Neo and the base 13.6-inch Air (and perhaps what you'll be foregoing if go you with the cheaper option), we've got you covered.
MacBook Neo vs. MacBook Air exteriors
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 The MacBook Neo is now Apple's entry-level MacBook, undercutting the MacBook Air by $500. To deliver such a dramatically lower price, the MacBook Neo has a significant number of tradeoffs. Here's everything that's different between the two devices.
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Apple just announced the MacBook Neo, a 13-inch laptop offering the full macOS experience for just $599. It is the machine, I'm sure, plenty of the company's fans have been clamoring for since the dawn of the netbook. I'm equally sure its specs have enough drawbacks to ensure there are still plenty of customers for the more expensive Macbooks; the same cannot be said of the iPad Air.
If you're looking for a machine that you can actually use meaningfully, the Neo has the Air beat. It has two USB-C ports, 16-hour battery life, a real keyboard, trackpad and the ability to run macOS with proper multitasking. $599 won't even get you an iPad Air with a keyboard and trackpad, which costs you an extra $270.
Of course, the MacBook Neo is sandbagged in all of the ways Apple will always sandbag a cheaper product. But I do think the company has been smart enough to ensure the base model, which I'm sure will sell a crazy amount, is enough of a computer to matter. The A18 Pro chip will run a lot slower than Apple's M-Series silicon but raw performance isn't the big issue. After all, if you're buying this machine as Apple's version of a Chromebook, you're not going to be compressing 55GB Final Cut Pro files here. This is a machine for light work, the sort of stuff the iPad was always meant to enable, but has never quite been able to.
Apple knows how its A-series chip stack up against low-end laptop CPUs. Given the differences in OS, it's impossible to make a real comparis
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This is how much a phone upgrade can cost you and how much folks are willing to pay.
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