|
 Apple today added the final 13-inch MacBook Air powered by Intel processors, the Apple Watch Series 5, and additional products to its vintage products list. The iPhone 11 Pro was also added to the list after the iPhone 11 Pro Max was added back in September.
|
|
The appeal of promising network technologies can be jaded by pressure to adopt untested ideas. When I look over the comments I've gotten from enterprise technologists this year, one thing that stands out is that almost three-quarters of them said that entrenched views held by company executives is a "significant problem" for them in sustaining their network and IT operations.
"Every story that comes out gets me a meeting in the board room to debunk a silly idea," one CIO said. I've seen that problem in my own career and so I sympathize, but is there anything that tech experts can do about it? How do you debunk the "big hype" of the moment?
For starters, don't be too dismissive. Technologists agree that a dismissive response to hype cited by senior management is always a bad idea. In fact, the opening comment that most technologists suggested is "I agree there's real potential there, but I think there are some near-term issues that need to be resolved before we could commit to it." The second-most-cited opening is "I've already launched a study of that, and I'll report back to you when it's complete." There's usually a grain (yeah, often a small grain) of truth underneath the hype pile, and the best approach is to acknowledge it somehow and play for time. Hype waves are like the tides; they come in and they go out, and many times management will move on.
To read this article in full, please click here
|
|
