Disney is going after another generative AI tool, accusing ByteDance and its recently released Seedance 2.0 of using its copyrighted material without permission. As first reported on by Axios, the Walt Disney Company sent a cease-and-desist letter to ByteDance, claiming the Chinese company developed its Seedance tool "with a pirated library of Disney's copyrighted characters from Star Wars, Marvel, and other Disney franchises, as if Disney's coveted intellectual property were free public domain clip art."
The letter, which was obtained by Axios, included examples of Seedance videos featuring copyrighted Disney characters, including Spider-Man, Darth Vader, Peter Griffin and more. Even though ByteDance just released Seedance 2.0 on Thursday, it's already earned praise, but also indignation from Hollywood studios, when it comes to its AI-generating capabilities.
With the strong early momentum, Seedance has already found itself in hot water with one of the largest media companies in the world. However, it's not the first time that Disney has threatened legal action against an AI company, since
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It doesn't say so in as many words, of course. According to the Google Ads & Commerce Blog (spotted by PCMag), it's a move meant for "improving navigation and introducing a new control." The new look groups all of the text-based links that are paid for into a single "Sponsored results" section, which can be collapsed by clicking or pressing a button. The new look is coming to Search on desktop and mobile, "currently rolling out globally."
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