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EngadgetJun 12, 2024
Apple seems to have persuaded OpenAI to work for exposure
At Apple's recently concluded annual conference for developers, the company announced that it teamed up with OpenAI to bring its technology to the iPhone and its other devices. It's easy to imagine a huge amount of money changing hands in a deal between a massive corporation and a fast-rising tech firm. But according to a new Bloomberg report, nobody paid anybody in that partnership. Apple is reportedly not paying OpenAI, because it believes that putting its technology in front of hundreds of millions of users is equal to or even better than any kind of monetary payment. 

Apple will use OpenAI's GPT-4o model to power AI tasks on iOS 18, iPadOS 18 and macOS Sequoia. Siri, for instance, will tap into ChatGPT's capabilities if users ask it to create menu ideas, to summarize articles or to find photos based on a description of what they contain. Apple's writing tools can also use ChatGPT to write stories, as well as to rewrite and proofread existing text. Users will be able to enjoy these features without having to log into or pay for ChatGPT, but they do get access to extra perks if they p

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