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Starting on July 15th, and with less than a week of notice, YouTube will be taking a closer look at members of the YouTube Partner Program. This is the monetization side of YouTube videos that makes a career as an independent (or even corporate) YouTube video producer functional. Beginning next week, YouTubers who want to keep their advertising dollars will have to avoid "mass-produced and repetitious content," as well as "inauthentic" videos.
Technically these guidelines or effectively identical policies have been in place long before the current crop of AI-created video and audio tools became widely available. That channel that simply re-uploads movie trailers or collects nothing but Parks & Recreation clips isn't meeting the threshold of actual creation, so most of those videos were probably demonitized and/or their advertising dollars were sent to the original intellectual property owners. But it seems like Google is adding a bit of language to the policy to make it easier for the company to cast a wide net on the new crop of AI slop.
TechCrunch spotted a video from YouTube's
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