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 As an unabashed fan of electric vehicles, even I have to admit that most of them are pretty boring. Their smooth, quiet and calm demeanors don't offer much in the way of intrinsic personality, which has led to many brands slapping on outré designs and fake engine sounds to try and dial up the excitement.
To that end, a pair of offerings coming soon from UK-based EV startup Longbow Motors looks to deliver exactly that. The Speedster and Roadster are high-performance electric machines built using advanced in-wheel motors from Donut Labs. Those motors and a bespoke design enable an astonishing curb weight of just 2,200 pounds.
For comparison's sake, that's over 100 pounds less than a Mazda Miata, the current king of lightweight roadsters. Longbow brought just the Speedster to CES 2026, displaying it on the show floor at the Donut Lab booth. Donut is a spinoff of Verge Motorcycles, which was the debut platform for the company's hub-less electric motor, creating a unique, Tron-style aesthetic.
But the technology is about a lot more than creating physics-defying motorcycles. Donut Lab is expanding its motors to all sorts of platforms, from scooters to heavy-duty trucks, creating a platform for easy adoption by electrified startups.
Donut Labs' motors in the Longbow Motor
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