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Apple just announced it will be integrating more ads into the App Store because our poor eyeballs must be assaulted at all times. The company plans on littering search results with advertisements beginning next year.
Currently, the App Store only has one ad spot. That's at the very top of search results. If you search for something like Instagram it's likely that top spot will be filled with an ad for a rival social media platform. The new ads will appear further down the actual search results.
Apple says that advertisers won't have to alter their campaigns, as the ads will "run in either the existing position — at the top of search results — or further down in search results." The company says that 65 percent of app downloads happen after a search, so this move will "give advertisers more opportunities."
Google began inundating the Play Store with more ads last year and, well, the results haven't been pretty. The general consensus is that the store has become more frustrating to use. We'll have to wait and see just how intrusive these App Store ads end up being.
Recent reporting also indicates that Apple plans on b
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Looking for a gift for the globe-trotter in your life? The AirFly Pro has been a game changer for me on flights.
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The Mac Mini delivers big processing power in a small package and now for a smaller price, too.
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No need to fret if you missed out on some of the best Black Friday deals this year — some of them have returned already. Case in point: Apple's AirPods Pro 3, which came out in September this year, are back down to $199. That's an all-time-low price and better than the price it was during Black Friday and Cyber Monday. With the new AirPods Pro, Apple made some big improvements, including better battery life and sound quality, and introduced useful new features, such as Live Translation.
The AirPods Pr
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Whether you're a true cord-cutter or you just want to watch the next season of Stranger Things when it drops, everyone's on the lookout for streaming deals nowadays. Plenty have chosen VOD and live TV streaming services over traditional cable in recent years, but the savings that choice got you just a few years ago have somewhat evaporated now. Companies like Netflix, Disney, Max and others have been consistently raising prices to the point where you may question if streaming is even worth it anymore.
We at Engadget still think so, for many reasons, but you can (and should) be smart with your money at the same time. Streaming deals are an option, even if they don't come around with the same regularity as discounts on AirPods do. If you're looking to save money and still stream all of the content you want, Engadget can help by laying out the best streaming deals you can get right now, how you can save with bundles and everything you should know before paying for yet another streaming service.
Best streaming deals
True streaming deals can be hard to come by. Most often, they'll pop up during the Black Friday shopping pe
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 While it appears that the iMac will not be updated in 2025, rumors indicate that Apple is planning some big changes for the all-in-one desktop computer.
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This time of year is not only a good time to save on gifts, but also to save on tech you may need (or want) for yourself. If you've been thinking about upgrading your computer, you can save right now on Apple's Mac mini M4. The desktop is down to $479, which is 20 percent off its usual price and the same low price we saw during Black Friday.
Apple released the Mac mini M4 in late 2024 and we were impressed with how something so small could be so powerful. We gave it a 90 in our review, thanks to features like its speed and standard 16GB of RAM. The — currently — $479 base model also comes with 256GB of SSD. We were also happy to see it had front-facing USB-C and headphone ports.
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After more than 10 years on Netflix, the Winchesters are relocating to a new streaming home.
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The Federal Trade Commission has sent Instacart a civil investigative demand, seeking information about its AI-powered pricing tool, according to Reuters. This comes after a recently published pricing experiment study showed that the online grocery delivery app gave different users different prices for the same items from the same store location at the exact same time. Some of the testers saw prices up to 23 percent higher than what the other testers saw, though the average difference for the same list of items was around 7 percent. Those higher prices could cost customers over $1,000 more in expenses for the year.
"The Federal Trade Commission has a longstanding policy of not commenting on any potential or ongoing investigations," the FTC told Reuters in a statement. "But, like so many Americans, we are disturbed by what we have read in the press about Instacart's alleged pricing practices."
When the study came out, Instacart told Engadget that the pricing variances were caused by some of its retail partners doing "limited, short-term and randomized tests" to better understand consumers. Those randomized pricing tests were enabled by Instacart's AI pricing tool called Eversight developed by a company it purchased in 2022. Instacart told
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