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Mac RumorsApr 17, 2026
Apple Leads Top Brands for China Smartphone Growth as Market Declines
China's smartphone shipments fell 4% year over year in the first quarter of 2026, according to data from Counterpoint Research, with Apple delivering the strongest growth among the top six brands.


Mac RumorsApr 17, 2026
iPhone 18 Pro's Four Rumored Colors Revealed, Including 'Dark Cherry'
A source said to be familiar with Apple's supply chain today revealed the color options Apple is planning for the iPhone 18 Pro, ?iPhone 18 Pro? Max, and the upcoming foldable iPhone.


Mac RumorsApr 17, 2026
India Won't Require Apple to Preinstall Government ID App on iPhones
India will not require smartphone makers like Apple and Samsung to preload devices with a state-owned biometric identification app, reports Reuters.


Mac RumorsApr 16, 2026
iPhone Loyalty Hits 96.4% as Android Users Four Times More Likely to Switch
Customers are more loyal to Apple than ever, according to a smartphone loyalty survey conducted by phone trade-in site SellCell. 96.4% of customers surveyed said they planned to stick with an iPhone for their next upgrade, and 3.6% said they would choose a different brand. That's up from 91.9% in SellCell's 2021 survey and 90.5% in 2019.


Mac RumorsApr 16, 2026
Apple Vision Pro Shoot Ended in Fatal Aircraft Crash
A British paraplegic adventurer was being filmed for an Apple Vision Pro immersive video series during a fatal aircraft crash in the Jordanian desert in July 2024, Bloomberg's Mark Gurman reports.


Mac RumorsApr 15, 2026
Apple Threatened to Pull Grok From App Store Over Sexualized Images
Apple privately warned Elon Musk's xAI company in January that it would remove the Grok app from the App Store unless the company put a stop to the chatbot's nude and sexualized deepfakes, according to a letter Apple sent to U.S. senators and obtained by NBC News ($).


Mac RumorsApr 10, 2026
The MacRumors Show: Apple's Foldable iPhone 'Ultra'
On this week's episode of The MacRumors Show, we discuss all of the rumors surrounding Apple's upcoming foldable iPhone, now said to be called the "iPhone Ultra," which is shaping up to be a comprehensive redesign unlike anything the company has shipped before.


Mac RumorsApr 10, 2026
Make Your MacBook Battery Last Longer With This Setting
If you own a MacBook and work from home, it's easy to have your laptop plugged in for hours on end without thinking about the long-term battery life implications. Fortunately, Apple recently added a setting that lets you cap how high your Mac's battery charges, and if you own an iPhone that was released in the last few years, you may already be familiar with it.

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