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With this year's iPhone 13 Pro and Pro Max, Apple finally brought its ProMotion display technology from the iPad Pro over to some of its phones. The feature allows the new high-end iPhones to refresh screen content up to 120 times per second, thereby creating a much smoother interface experience. The effect is most noticeable when scrolling, but almost every aspect of a UI can benefit from a higher refresh rate.
— Christian Selig (@ChristianSelig) September 24, 2021Unfortunately, it looks like the iPhone 13 Pro and Pro Max limit their ProMotion displays in one notable context. According to reports spotted by 9to5Mac, the phones cap some animations in third-party apps to 60Hz. Scrolling and full-screen transitions render as expected but other animations do not. The effect is apparently jarring. What makes it worse is that it's not something you'll see when using any software from Apple; the iPhone 13 Pro and Pro Max do not enforce that same limitation on the company's apps.
What makes the situation particularly confusing is that the iPa
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 After years of waiting and complaining, it looks like iPads might finally get the thing we've all been asking for: a front-facing camera in a useful spot.
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Disclosure: Microsoft is a client of the author.
When the Microsoft Surface line was created, I thought then-Microsoft CEO Steve Ballmer was making the same mistake he made with Zune — and, in a way, he was. But at least with the Surface, it was a market he understood. The Surface did better, but was plagued by the lousy strategy of copying a competitor with a clone-like product. The first Surface tried too hard to be a better iPad, and the iPad itself wasn't the success the iPod and iPhone had been.
[ Related: What enterprise needs to know about Windows 11 ]
Typically, a better competitive strategy is to try to one-up a rival, not create a clone. This strategy has been demonstrated by Sun against IBM, Toyota against Ford and GM, Tesla against the existing car industry, and Apple with both the iPod and iPhone.
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You can now order the new iPad and iPad Mini models Apple introduced last week, and get an iPad Pro with Apple's new M1 chip for as little as $749.
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