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Mar 26, 2026
GMA was the only morning show with double-digit growth in the Adults 25-54 demo.
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Mar 26, 2026
The IAB NewFronts Mainstage featured ad-tech solutions and new content avenues for advertisers.
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Mar 26, 2026
The tech giant's creeping editorial role is alarming publishers and costing them more than just traffic.
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Mar 26, 2026
Bhavana Smith joins to lead the charge on shifting the agency to performance pay as AI reshapes the agency business.
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Mar 26, 2026
Meta unveiled a slew of new products, but the pitch was overshadowed by a spate of public setbacks.
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Mar 26, 2026
Guillaume Epstein will help the holdco standardize pricing and client deals
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Mar 26, 2026
To get the most out of your AI models at work, it's less about having the smartest model, and more about the context you provide.
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Mar 26, 2026
As OpenAI shuts down its marquee video tool, agencies say they quietly switched to better options long before the announcement.
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Mar 26, 2026
Aerie partnered with Pamela Anderson to call out AI fakery.
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Mar 25, 2026
The company plans to unveil a data partnership next month with Dax, the latest in a series of tie-ups signalling Amazon's growing ambitions.
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Mar 25, 2026
After years of allegations of harm by youth advocacy groups and corresponding denials from corporate, Meta and YouTube have been found liable for causing mental duress to an adolescent girl—identified […]
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Mar 25, 2026
Before marketers learn AI, or the language of the boardroom, or purpose, or storytelling, or any of the other things we keep telling them they need to master, many of them need to learn something more basic. They need to learn marketing.
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Mar 25, 2026
Diet Coke, Grey Goose, and L'Oréal are among the brands making their Runway debut
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Mar 25, 2026
After over 25 years in marketing, I learned that many targeting decisions aren't driven by sound commercial logic. Here are the three biggest mistakes.
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Mar 25, 2026
Principal media is reshaping the economics and the trust dynamics of our business.
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Mar 25, 2026
CBS Evening News finished above 4 million total viewers.
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Mar 25, 2026
The Female Quotient is heading to the beach for Cannes Lions 2026. The media and advisory company announced the launch of FQ Beach and Camp on Wednesday (March 25), an […]
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Mar 25, 2026
With brands like Under Armour and Dick's Sporting Goods running their own studios, brand entertainment is finally coming of age.
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Mar 25, 2026
The appointment expands a years-long project-based relationship into a full-funnel partnership.
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Mar 24, 2026
The social media giant is also making it easier to buy products without leaving its apps.
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Mar 24, 2026
Yahoo Scout, the company's new AI engine, links its search, mail, and content products to give advertisers a clearer picture of what users want.
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Mar 24, 2026
Rebuilding cultural relevance through creator-led storytelling, product-rooted humor, and a social-first strategy.
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Mar 24, 2026
Merchants now control the sale, not the AI platform.
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Mar 24, 2026
At NewFronts, Snapchat used a staggering engagement milestone to anchor a push into new brand and performance ad formats.
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Mar 24, 2026
Tubi's new ad features, including Scene Sense, give brands the opportunity to display messaging that aligns with what's on screen.
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Mar 24, 2026
Commercial growth is a team sport.
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Mar 24, 2026
PubMatic is partnering with Untapped Growth to deploy AI agents that could change the programmatic supply chain—no DSP required.
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Mar 24, 2026
Samsung NewFronts presentation showcases Amazon partnership and an AI-powered viewing experience.
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Mar 24, 2026
The North American sports betting industry is growing up, and challenger Bet365 is putting its chips on building a strong brand to stand out. Late last year, the global sports […]
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Mar 24, 2026
The sponsored listings will arrive this summer as Apple looks to grow an ads business on pace to bring in $8.5 billion this year.
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Mar 24, 2026
Marketing leaders share their personal playbooks on making the most of the Super Bowl opportunity.
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Mar 24, 2026
TRESemmé recently announced its status as the "signature hair brand" of Devil Wears Prada 2. This word choice matters.
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Mar 24, 2026
TikTok unveiled a slate of new ad formats as it looks to reassert itself with the brand community.
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Mar 24, 2026
In Southern California, roughly every 10 to 15 years, an ideal combination of sunlight, temperature, and rainfall coaxes millions of desert wildflowers to life in what's called a superbloom. Those […]
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Mar 23, 2026
Despite The Bachelorette being pulled, 'most advertisers' have put their spend back into other ABC programming.
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Mar 23, 2026
LG showcased a bevy of new offerings, including ad capabilities and content exclusives.
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Mar 23, 2026
The deal will boost both ad revenue and subscriptions, which grew by 300,000 in the last year.
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Mar 23, 2026
YouTube is positioning itself as a comprehensive operating system for creator marketing—a shift that could unseat third-party creator platforms.
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Mar 23, 2026
At its NewFronts event in Manhattan, Google unveiled a suite of updates to its popular ad buying platform.
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Mar 23, 2026
David Dugan, formerly an ads leader at Meta, joins OpenAI as its vp and head of global ads solutions.
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Mar 23, 2026
The Scripps Sports Network, a free, ad-supported streaming channel, will start with 100 live events across the year.
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Mar 23, 2026
Plus, product placements are coming.
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Mar 23, 2026
Cardi B fronts a campaign introducing Yahoo Mail's new AI-powered feature.
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Mar 20, 2026
Fox News remained the most-watched cable news network.
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Mar 20, 2026
Chuck Norris, the martial-arts meister turned actor—and, later in life, entrepreneur and ambassador for brands from Toyota to Glock—died on March 19 in Hawaii. He was 86. While Norris never […]
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Mar 20, 2026
Disney and ESPN achieve new highs for women's tournament ad sales, with pricing up double digits percent-wise.
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Mar 20, 2026
CBS Evening News falls below 4 million total viewers for the week.
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Mar 20, 2026
NBC News to partner with Joanna Stern on tech coverage.
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Mar 20, 2026
Research firm Ipsos found that only 1 in 3 marketers have benchmark knowledge of "marketing anchors."
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Mar 20, 2026
A personal conversation about connecting with audiences and working with brands.
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Mar 20, 2026
How cultural moments like the U.S. women's hockey team winning gold offer opportunities—and challenges—for advertisers.
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Mar 20, 2026
As ad dollars lag, X offers fresh financial incentives and touts Grok as a fix for lingering brand safety concerns.
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Mar 20, 2026
Burger King, Uber, JCPenney, Ugg, Sprite, and more are behind the week's standout ads.
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Mar 20, 2026
The brand is also replacing junior copywriters with more senior staff.
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Mar 19, 2026
Disney pulls The Bachelorette and won't say if it will return to air.
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Mar 19, 2026
Sprite returns to street culture roots with new global platform spanning music, basketball, live experiences, and product innovation.
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Mar 19, 2026
New survey data shows AI is pushing brands to take creative in-house, while agency talent strike out on their own
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Mar 19, 2026
Today remains No. 1.
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Mar 19, 2026
EXCLUSIVE: Brennan's new show debuts on Monday, March 23, at 5 am ET.
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Mar 19, 2026
This post was created in partnership with SolComms Authentic founder-led brands that are mission-driven and customer-focused have an edge in today's competitive landscape. That is, if they can stay grounded […]
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Mar 19, 2026
This post was created in partnership with PulsePoint AI and digital search are fundamentally changing the patient journey. Before a patient even sees a doctor, they have often encountered a […]
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Mar 19, 2026
This post was created in partnership with Manifest AI is rapidly changing how content is produced and how brands connect with customers. It's also helping behind the scenes, providing better […]
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Mar 19, 2026
This post was created in partnership with Google TV Streaming TV is evolving faster than ever before and keeping pace can be a challenge. Perhaps no company is more prepared […]
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Mar 19, 2026
This post was created in partnership with EightPM In a world where audiences skip ads, brand product placement is becoming an increasingly important tool, but it needs to be deployed […]
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Mar 19, 2026
This post was created in partnership with PulsePoint For healthcare marketers, can too much data be a bad thing? And what are the best practices for navigating privacy regulations? During […]
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Mar 19, 2026
This story is not really about the Trade Desk at all. It is about a structural problem that has been compounding for decades.
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Mar 19, 2026
ADWEEK Fastest Growing Agencies 2026 is now open for entry. This ranking recognizes the agencies large and small from all over the world whose industry presence is on the rise. […]
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Mar 19, 2026
Social Media Week, returning April 14-16 at New York City's Metropolitan Pavilion, is where the industry will show up to work through the changing social landscape.
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Mar 18, 2026
The festival, despite its breadth, still managed to coalesce around a few themes.
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Mar 18, 2026
The Austin, Texas-based festival expects overall attendance to stay flat with 2025.
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Mar 18, 2026
In a heated discussion with leading AI scholars Tuesday evening, Eric Schmidt, the American businessman who held the top post at Google from 2001 to 2011, argued that AI systems […]
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Mar 18, 2026
When William Grant & Sons introduced Glenfiddich to the American market in 1963, the Scottish distiller was taking a big risk. Americans liked blended scotch—brands like J&B, for example, which […]
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Mar 18, 2026
Breaking down the case for homegrown tech vs. partnerships.
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Mar 18, 2026
Brands says pop star will help it usher in a 'new era', but insists Clooney isn't leaving.
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Mar 18, 2026
Almost all dayparts are affected by the programming changes, which will take effect in June.
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Mar 18, 2026
WPP Media's 'Women's Sports Playbook' shows surging ad spend, higher engagement, and premium audiences.
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Mar 18, 2026
A new ad format aims to improve relevancy.
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Mar 18, 2026
Honoring the powerhouse figures redefining brand building.
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Mar 18, 2026
Kraft Heinz has blown the ink dry on a deal to be the official condiment of the National Football League (NFL), the food and beverage colossus announced this morning. The […]
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Mar 17, 2026
The 2026 Oscars take a viewership dip.
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Mar 17, 2026
Execs from 3M, Adobe, Accenture Song, Ancestry, and Monks shared insights at ADWEEK House.
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Mar 17, 2026
Blending synthetic audiences, behavioral data, personalization, and business fluency with Michael Lacorazza.
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Mar 17, 2026
Learn how Sephora discerns which trends represent fleeting moments versus real behavioral shifts.
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Mar 17, 2026
Protests are being held outside the CBS Broadcast Center.
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Mar 17, 2026
Paramount , Rivian, Prime Video, and more popped up at the festival
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Mar 17, 2026
French advertising titan Publicis is advising its clients to avoid working with demand-side platform (DSP) The Trade Desk. In an email sent Tuesday to select clients, obtained by ADWEEK, the […]
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Mar 17, 2026
From 'Khaki Swing' to Katseye, Madonna to Young Miko, Gap's commercials have been in step since 1998.
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Mar 17, 2026
Turning stock car racing into a lifestyle brand.
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Mar 17, 2026
Execs from L'Oreal, NBCUniversal, and Universal Studios will also be on stage.
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Mar 17, 2026
Panelists at ADWEEK House argued that experiential marketing has outgrown the pop-up.
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Mar 17, 2026
Beats and Nike have teamed up to launch the Powerbeats Pro 2: Nike Special Edition, marking a milestone collaboration between the two brands.
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Mar 17, 2026
The nutrition and food tracking app has more than 5.7 million monthly active users.
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Mar 17, 2026
Reddit is a growing factor in AI commerce.
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Mar 16, 2026
Hotels.com's new global campaign emphasizes that its name is refreshingly literal.
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Mar 16, 2026
At a panel on the future of work, economists, technologists, and policymakers debated whether AI will hollow out the middle class or simply accelerate trends already underway.
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Mar 16, 2026
Marketers say experience gaps are stalling progression, finds NewtonX.
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Mar 16, 2026
JCPenney hosted "The Other Paris Runway" as a direct counterpoint to the exclusivity of traditional fashion shows.
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Mar 16, 2026
Ugg has brought back its Fluff Yeah sandal in response to customer demand, tapping comedian and actress Atsuko Okatsuka for its Spring 2026 campaign.
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Mar 16, 2026
Uber's St. Patrick's Day campaign encourages people to "Irish exit" via its popular ride.
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Mar 16, 2026
ADWEEK rounds up the best spots from Hollywood's big night.
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