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Jan 07, 2026
'The Machine' plugs into marketers' existing tools, with a broader launch expected in Q1.
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Jan 07, 2026
Ads in LLMs are coming, agency leaders say, but they're likely to look less like search results and more like contextual recommendations embedded directly within AI-generated answers.
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Jan 07, 2026
The decorations are down. Your tree sits forlornly on the curb. A credit card statement has arrived and, like a financial ghost of Christmas past, it haunts you with evidence […]
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Jan 07, 2026
Havas launched an AI-powered system called AVA on Tuesday at CES to make the holding company more proficient in building tools with AI, and which could transform how employee work is valued and paid for by clients.
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Jan 07, 2026
Steele will step into the role later this month, according to an internal memo obtained by ADWEEK
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Jan 07, 2026
Rob Riggle is a former lieutenant colonel in the Marine Corps, a stand-up comedian, writer, actor, podcast host, and even a jet pilot. But one thing he is not known […]
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Jan 06, 2026
Global advertising EVP Jessica Ling on building a modern membership offering.
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Jan 06, 2026
Plus, what it takes to make transformation stick inside large organizations.
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Jan 06, 2026
NBCUniversal scores huge Olympics ad sales and brings on more advertisers than ever.
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Jan 06, 2026
The six-episode series will feature brand integrations with advertisers, including Wayfair, eos, and Michaels.
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Jan 06, 2026
Superintelligence isn't cheap. Tech giants are learning that AI's promise comes with a physical, financial, and operational reckoning.
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Jan 06, 2026
'Question Everything But Yourself' wants to inspire self-belief in an AI world.
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Jan 06, 2026
Brands have caught on and started engaging on our platform, but that doesn't guarantee it'll be captured by the LLMs. The search ecosystem is still under construction, and while we don't have all the answers yet, what we know so far is that showing up on Reddit does correlate with an increase in LLM mentions.
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Jan 06, 2026
The retailer is also using AI to make recommendations for advertisers.
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Jan 06, 2026
IMDb's data will enable advertisers to align their messaging with content that reflects well on their brand.
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Jan 05, 2026
TBPN's newest sponsors include the New York Stock Exchange (NYSE), Shopify, Plaid, CrowdStrike, AppLovin, and others.
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Jan 05, 2026
The longtime advertising executive was 77 years old.
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Jan 05, 2026
The news networks provided continuous coverage throughout the weekend.
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Jan 05, 2026
The cereal brand will spotlight fiber and gut health during the Big Game.
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Jan 05, 2026
The delivery app saw a 72% traffic increase from new users last year.
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Jan 05, 2026
The company switched upfront presentation days in 2025, leading to some reshuffling.
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Jan 05, 2026
AI's impact on the digital advertising ecosystem continues to be a significant story in 2026, and adtech firm Viant hopes to capitalize on this trend with its new product Outcomes.
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Jan 05, 2026
Finding the right doctor can feel like a gamble, but Zocdoc wants patients to know they don't have to settle. That's the premise behind the healthcare app's new national campaign, […]
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Jan 05, 2026
The move streamlines the holdco's commerce media offering.
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Jan 05, 2026
Unveiled at CES, Max Campaign aims to win performance ad dollars while offering brands more transparency.
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Jan 05, 2026
Why every junior creative needs to hone their sense of taste in an AI-powered world.
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Jan 05, 2026
Cushion aims to spotlight the company's AI and CTV developments in light of a restructuring and merger turbulence.
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Jan 05, 2026
All of our predictions, trends to watch, and other stories looking ahead at 2026 in one place.
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Jan 04, 2026
Ahead of CES, Amazon vp of global ad sales Alan Moss gives ADWEEK a peek inside client meetings.
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Jan 02, 2026
Lester Holt's move away from the Nightly News desk led the way.
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Jan 02, 2026
Consumer AI adoption such as chat-based commerce is reshaping the landscape faster than expected.
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Jan 02, 2026
The holding company is gearing up for its first major showcase since acquiring IPG
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Dec 30, 2025
When your brand is core to the growth engine, you need to learn how to drive.
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Dec 29, 2025
Nothing in marketing ever truly dies. It evolves, contracts, expands into new forms, and makes room for whatever arrives next.
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Dec 29, 2025
From AI personalization to outcomes-based measurement, here are the trends TV insiders are expecting.
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Dec 26, 2025
System1 ranked 2025's most effective U.S. ads by emotional response and strength of branding.
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Dec 26, 2025
Ad buyers and sellers tell us how AI will affect TV in the year ahead.
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Dec 26, 2025
2025 was a carousel of chief marketing officer (CMO) exits, arrivals, and shake-ups that kept the advertising world on its toes. While the CMO door keeps revolving, 2026 will once […]
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Dec 23, 2025
Times Square will be the focal point for many of the networks.
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Dec 23, 2025
The entire process took about 7 months.
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Dec 23, 2025
2026 is poised to become another record-smashing year for M&A in tech, media, and advertising.
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Dec 23, 2025
The film brought Marty Supreme to life by blurring the lines between fiction and reality.
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Dec 23, 2025
The AI strategy behind iFit's $100 million growth.
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Dec 23, 2025
Koen Burghouts on the food and beverage brand marketing trends shaping the next decade.
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Dec 23, 2025
ADWEEK asked top marketers at companies like Kellanova, U.S. Bank, Autodesk, and Chime to tell us what they hoped would happen in 2026, and what they realistically think will happen.
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Dec 23, 2025
Agency drama, brand flubs, a near-miss for Google and more of the year's most-clicked stories.
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Dec 23, 2025
All of our year-end wraps, all in one place.
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Dec 22, 2025
Dokoupil will visit 10 cities over 10 days.
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Dec 22, 2025
At Food52, Hodinkee, and The Pro's Closet, the private equity firm's strategy showed its faults. Then came the closures.
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Dec 22, 2025
The CBS News editor-in-chief said the story 'was not ready.'
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Dec 22, 2025
Rival holding companies to split the account after a turbulent year for Tylenol brand
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Dec 22, 2025
From a unified video ecosystem to a shift in ad-supported viewing, here's how the TV ad market changed this year.
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Dec 22, 2025
Jason Momoa stars in Chime's holiday campaign to position the brand as an easier way to bank.
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Dec 22, 2025
Coca-Cola, Disney, Duolingo, and more embraced the tech.
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Dec 22, 2025
The Fast Money Live event brought together people from four countries.
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Dec 22, 2025
ADWEEK partnered with EDO to find the most effective ads of 2025.
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Dec 19, 2025
Experts expect some retailers to band together while others will cut out adtech middlemen.
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Dec 19, 2025
Four titles had over a billion viewing minutes.
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Dec 19, 2025
He joined as head of brand and creative in September.
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Dec 19, 2025
Had he done nothing other than play basketball, Dwyane Wade would be enjoying his well-earned celebrity status as one of the greatest shooting guards in NBA history. But Wade, 43, […]
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Dec 19, 2025
From Cracker Barrel's logo miss to Starbucks attempted turnaround, Mini MBA founder Mark Ritson breaks down his annual top 10 Marketing Moments of 2025. Watch them below.
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Dec 19, 2025
Nike's earnings rose slightly, but company is 'nowhere near our potential,' per CEO Elliott Hill
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Dec 19, 2025
The most helpful leadership idea I heard this year wasn't from a LinkedIn guru or a best-selling management book, but from Chinese Astrology. It turns out that 2025 was the […]
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Dec 19, 2025
From JCPenney's cheeky festive fare to Nike's spirited ode to soccer, these are the week's most notable ads.
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Dec 19, 2025
The campaign to revamp Jesus' reputation is back in the Big Game.
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Dec 19, 2025
The year was flooded with new products and pitches for ad dollars.
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Dec 18, 2025
McCann New York has been named U.S. creative agency of record for four brands within Reckitt's Essential Home portfolio: Woolite, Resolve, Rid-X, and Easy-Off.
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Dec 18, 2025
The future of AI shopping is likely to follow one of three paths, each with very different implications for retailers.
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Dec 18, 2025
Instead, beauty and wellbeing CMO Leandro Barreto, will add enterprise duties to his remit.
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Dec 18, 2025
The industry's top CMOs utilize their visibility and voice to drive their business, proving themselves indispensable to their CEOs, colleagues, teams, and boards. Through creativity, charisma, and unrelenting work ethic, […]
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Dec 18, 2025
The AI-powered platform is part of a broader trend of agencies exploring SaaS revenue streams
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Dec 18, 2025
Looking back on brand leadership shuffles at Airbnb, Hinge, Nike, McDonald's, Mattel, Tylenol and more.
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Dec 18, 2025
Looking back on brand leadership shuffles at Airbnb, Hinge, Nike, McDonald's, Mattel, Tylenol and more.
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Dec 18, 2025
The move brings one of advertising's most influential dealmakers into the fold of a former competitor
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Dec 18, 2025
The move brings one of advertising's most influential dealmakers into the fold of a former competitor
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Dec 18, 2025
The former Bloomberg Media CEO will oversee subscription growth across The Wall Street Journal, Barron's, and MarketWatch.
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Dec 18, 2025
The former Bloomberg Media CEO will oversee subscription growth across The Wall Street Journal, Barron's, and MarketWatch.
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Dec 17, 2025
From LLM discovery to human-first storytelling, the new year will reward trust, differentiation, and deeper audience relationships.
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Dec 17, 2025
CNN had across-the-board gains.
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Dec 17, 2025
WNT remains the top-rated broadcast for the 10th year in a row in total viewers.
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Dec 17, 2025
Today was No. 1 in the demo and the only morning show to post gains.
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Dec 17, 2025
Through a mix of creative campaigns and savvy partnerships, Kellanova outgoing chief growth officer Charisse Hughes and her marketing team developed campaigns that positioned Kellanova's core brands in the cultural zeitgeist and helped spearhead backend data and AI overhauls.
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Dec 17, 2025
From DoorDash's $175 million acquisition to OpenAI's retail integrations.
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Dec 17, 2025
The appointment comes as Levi's continues to evolve its digital and e-commerce strategy
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Dec 17, 2025
The awards show moves to YouTube in 2029.
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Dec 17, 2025
Ask Google AI how many brands are marketing to Gen Z and, for once, you'll see results that nobody can disagree with: Virtually all of them. They have to. Not […]
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Dec 17, 2025
NBCU debuts new ad tools, including enhanced contextual targeting.
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Dec 17, 2025
The popular demand-side platform said less than 1% of its staff was impacted in layoffs Tuesday.
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Dec 17, 2025
Pepsi Zero Sugar, Poppi, and Lay's will have in-game creative.
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Dec 17, 2025
The Austin-based indie shop adds David Terry as chief strength officer and Paola Ortega as strategy director
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Dec 17, 2025
A24 reinvented the movie trailer for Marty Supreme, says Ogilvy's Liz Taylor
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Dec 17, 2025
ADWEEK asked creative leaders to name the campaigns that made them jealous in 2025.
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Dec 16, 2025
Broadcast had its best month for the year.
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Dec 16, 2025
Fox News and MS NOW also recorded double-digit growth during total day.
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Dec 16, 2025
An AI feeding frenzy paired with lower interest rates supercharged mergers in tech, media, and advertising. From Omnicom to Warner Bros. Discovery, these are the key M&A deals of 2025.
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Dec 16, 2025
Jeff Bezos' wedding to Lauren Sánchez in Venice was among 2025's biggest news stories. The dish wasn't just over the private island, the celebrity guest list, and the parking for […]
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Dec 16, 2025
New VAB report calls big data panel "unstable," while Nielsen says the analysis is "seriously flawed."
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Dec 16, 2025
Elevating Therabody from a Covid darling to category standout.
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Dec 16, 2025
IAS' new AI agent analyzes live campaign data and can automatically apply brand safety and context controls inside marketers' preferred DSPs.
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Dec 16, 2025
From agent-to-agent media buying to the erosion of social discovery, here's what the industry says will actually matter next year.
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