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   NEWS: ADWEEK NEWS
AdWeek News
Jun 13, 2025

Why Kerrygold's Butter-Themed Influencer Trip Went Viral on TikTok
Kerrygold's recent brand trip proves brand trips are still a way to generate positive buzz.

AdWeek News
Jun 13, 2025

WBD and TNT Sports Are ‘Virtually' Sold Out of FIFA Club World Cup Ads
WBD and TNT Sports are "virtually" sold out of FIFA Club World Cup ads as deal with DAZN gave buyers options for 24 broadcasts on TNT, TBS, and TruTV and additional coverage through Bleacher Report.

AdWeek News
Jun 13, 2025

Ticker: C-SPAN, NewsNation, and Newsmax Share Military Parade Coverage
The parade will be held on June 14.

AdWeek News
Jun 13, 2025

Streaming Ratings, Week of May 12: Disney Lands the 2 Top Spots, Led by Andor
No streaming title crossed the 1 billion viewing minutes threshold during the recorded week.

AdWeek News
Jun 13, 2025

Heading Into Cannes, Retail Media Faces a Reckoning
Retail media is reaching an inflection point. Two years ago at the Cannes Lions festival, it seemed like every company with a loyalty program was launching an advertising business. This […]

AdWeek News
Jun 13, 2025

EDO, TelevisaUnivision Expand Convergent TV Partnership
Ads aired on Spanish-language TV vs. on English-language TV resulted in a 31% increase in effectiveness.

AdWeek News
Jun 13, 2025

Father's Day Deserves Its Own Reckoning
Brands have the power to normalize a new kind of parental celebration.

AdWeek News
Jun 13, 2025

Rishad Tobaccowala Predicts a ‘Significant Agentic Workforce' by 2026
Recent graduates will compete with AI agents for entry-level jobs.

AdWeek News
Jun 13, 2025

Mark Peterson to Retire from WNDU After 40 Years
Indiana 2nd District Rep. Rudy Yakym celebrated Mark's career accomplishments in an address to Congress.

AdWeek News
Jun 13, 2025

‘This is About Humanity': How LA's Hispanic Agencies are Responding to ICE Raids
As ICE raids and military presence grip Los Angeles, Hispanic-led agencies are stepping up to protect their staff, support their communities, and call on brands to show up with compassion and consistency.

AdWeek News
Jun 13, 2025

Cops Catch Suspect Accused of Carjacking WREG Reporter
On Tuesday, WREG reporter Mike Suriani was carjacked while filling up his company vehicle around 10:30 a.m.

AdWeek News
Jun 13, 2025

Briceyda Landaverde Promoted to Weekend AM Anchor at NBC Connecticut
Before joining WVIT in June of 2022 as a bilingual reporter, she was a weekend morning anchor and reporter in Springfield, Massachusetts.

AdWeek News
Jun 13, 2025

Social Media Week 2025 Sessions - Day 3
The final day did not disappoint featuring conversations with marketing heads and brand leaders.

AdWeek News
Jun 13, 2025

Social Media Week 2025 Sessions - Day 2
Sprout Social's Brittany Hennessy held a deep dive into making influencer marketing the MVP of the media mix.

AdWeek News
Jun 13, 2025

Softball Stars Deliver Bigger Social ROI Than Baseball Players in College World Series
Softball beats baseball in College World Series social media sales pitch as Opendorse finds the top women's programs brought a younger, more diverse audience to the plate than their male counterparts.

AdWeek News
Jun 13, 2025

DAZN Makes a Play for U.S. Soccer Fans With FIFA Club World Cup
With support from Univision and TNT Sports, the streamer aims to be known for more than boxing.

AdWeek News
Jun 13, 2025

Exclusive: Inside Disney's Plans for the 2025 Cannes Lions
Disney will host a three-day speaker series for the first time, addressing important topics impacting the advertising industry.

AdWeek News
Jun 13, 2025

Lionel Messi and Patrick Mahomes Team Up for Adidas FIFA Club World Cup Ad
Lionel Messi and Patrick Mahomes team up for Adidas FIFA Club World Cup ad as the brand kicks off the tournament with a message of mutual encouragement.

AdWeek News
Jun 13, 2025

How Jaws Tourism Feeds Martha's Vineyard
Martha's Vineyard is throwing a 50th anniversary celebration for the 1975 blockbuster.

AdWeek News
Jun 12, 2025

More Changes in Green Bay. WGBA Neighborhood Reporter Leaving
Amouzou started working at WGBA two years ago.

AdWeek News
Jun 12, 2025

Social Media Week 2025 Sessions - Day 1
Social Media Week was a positive and healthy incubator of conversations and ideas.

AdWeek News
Jun 12, 2025

SharkNinja Enlists The Secret Lives of Mormon Wives Stars to Promote Dirty Soda
SharkNinja, the company behind Shark and Ninja household appliances, is hoping to capitalize on the social media obsession with the Mormon drink of choice: dirty soda.

AdWeek News
Jun 12, 2025

Following DEI Chief Exit, NBA Stands Up Social Impact and Inclusion Group
Following the exit of its chief diversity, equity, and inclusion (DEI) officer Lesley Slaton Brown this month, the NBA is forming a new sub-department called Social Impact and Inclusion, ADWEEK […]

AdWeek News
Jun 12, 2025

Revolving Door Roundup: Terry Moran Joins Substack After ABC News Dismissal
Moran is the latest TV journalist to find a new home on the digital platform.

AdWeek News
Jun 12, 2025

Whalar Elevates Longtime Leaders Jo Cronk and Emma Harman to Co-CEOs
Cofounders Neil Waller and James Street will continue running the larger holding company.

AdWeek News
Jun 12, 2025

Canva Triples Cannes Spend to Court Big Brands
The digital design platform is planting its flag in the sand as an enterprise tool.

AdWeek News
Jun 12, 2025

Mattel Brings AI Into the Toy Room With OpenAI Deal
The partnership's debut product is set to launch later this year.

AdWeek News
Jun 12, 2025

Tuesday, June 10 Evening Cable News Ratings: CNN Outdraws MSNBC in the Demo
Abby Phillip continues to be a demo favorite on CNN.

AdWeek News
Jun 12, 2025

Instagram's Biggest Campaign Yet Urges Creators to Ditch Self-Doubt
Instagram's "Anyway," by Uncommon Creative Studio, continues its push to lure creators to the Meta-owned platform.

AdWeek News
Jun 12, 2025

‘We've Got an Hour': Inside The Mill's Chaotic Shutdown
One Friday in late February, at the end of their workday, the roughly 350 U.S. employees at Technicolor's legendary post-production house The Mill learned by email that their jobs could be gone by Monday.

AdWeek News
Jun 12, 2025

Creating Unified Experiences in Gaming: Jennifer Weissman on PENN Entertainment's Strategy
How regulatory evolution has transformed gaming marketing possibilities.

AdWeek News
Jun 12, 2025

Publicis Bets on a Lion (No, Not That Kind) to Show Off Its Influencer Tools At Cannes
The network is planning an experiment at the festival following an influencer marketing shopping spree

AdWeek News
Jun 12, 2025

Andrew LaCombe Named News Director for Green Bay Fox Station
This is a return to the Fox affiliate for LaCombe, who was a political and investigative reporter there from 2013 until 2016.

AdWeek News
Jun 12, 2025

Kelly Finley Joins WCIA as Evening Co-Anchor
Finley will co anchor the 5 and 10 p.m. newscasts.

AdWeek News
Jun 12, 2025

Legendary Oklahoma Meteorologist Gary England Dies at 85
England was called the Oklahoma's Master Meteorologist by NPR while The New York Times called him The Weather God of Oklahoma City.

AdWeek News
Jun 12, 2025

Wasserman Study: 72% of Women Are Avid Sports Fans
Women sports fans support brands who see their value as a report from Wasserman's The Collective finds huge buying power only matters if marketers speak to all the unique players in a growing game.

AdWeek News
Jun 12, 2025

Marriott Relaunches Commerce Media Network Following 3-Year Test Period
Marriott International first announced its ads business in 2022. Now, after three years of what the commerce media network's general manager calls a "prolonged test and proof-of-concept period" alongside advertisers […]

AdWeek News
Jun 12, 2025

Video Platform Rumble Hires First CMO In Ben Torres Ezrick
Torres' remit includes onboarding more creators and viewers, and engaging marketers amid Rumble's advertiser lawsuit.

AdWeek News
Jun 12, 2025

Digital Media M&A Slows, but Signs Point to a Late-Year Rebound
Dealmakers express a cautious optimism that the second half of the year could see a marked uptick in activity.

AdWeek News
Jun 12, 2025

Pitch Deck: Olyzon Raises $5M to Bring AI Agents and CTV Show-Level Targeting to the US
The platform reaches over five billion monthly impressions.

AdWeek News
Jun 12, 2025

Ryan Reynolds Fights for the Underdogs in New National Geographic Series
Deadpool's alter ego is the irreverent narrator of the iconic nature brand's latest show.

AdWeek News
Jun 11, 2025

Madwell's Chris Sojka Tries to Sell $19M Jet Amid Legal, Financial Chaos
The CEO of the recently-imploded indie agency Madwell is liquidating a private jet he bought less than a year ago.

AdWeek News
Jun 11, 2025

Monday, June 9 Evening Cable News Ratings: Jesse Watters Claims Most-Watched Status
Day of the LA unrest continued to bring viewers to the cable news nets.

AdWeek News
Jun 11, 2025

Sunday, June 8 Evening Cable News Ratings: L.A. Demonstrations Drive Cable Viewership
FNC was comfortably ahead of its cable rivals.

AdWeek News
Jun 11, 2025

Saturday, June 7 Evening Cable News Ratings: George Clooney Lifts CNN Past Fox News in Primetime
Fox News still finished first in total day.

AdWeek News
Jun 11, 2025

Kantar Taps Dentsu Veteran Jeff Greenspoon as Americas CEO
Jeff Greenspoon, a Dentsu veteran, has been appointed CEO for the Americas at Kantar, bringing with him over a decade of experience in global client solutions and innovation.

AdWeek News
Jun 11, 2025

AI Image Generator Midjourney Sued by Disney, Universal Over Copyright Infringement
Midjourney has been accused of producing replicas of copyright-protected characters via its AI image generation tool.

AdWeek News
Jun 11, 2025

Rebag Joins Amazon Luxury, Selling Pre-Owned High-End Goods
Louis Vuitton doesn't sell via Amazon, but shoppers can now get some pre-loved LV.

AdWeek News
Jun 11, 2025

OneFox Gets Audience Targeting Boost With TransUnion and Experian
The data integration partnerships will deliver expanded coverage across Fox properties for advertisers.

AdWeek News
Jun 11, 2025

CBS Los Angeles Launches its Own AR/VR Studio
CBS Bay Area was the first to use the AR/VR weather set.

AdWeek News
Jun 11, 2025

EXCLUSIVE: Amazon Doubles Prime Video Ads to 6 Minutes Per Hour
Ad buyers are happy about the prospect of lower CPMs, but worry about the potential tradeoffs.

AdWeek News
Jun 11, 2025

Beyond the Hype: AI, AR, Spatial Computing and the Next Wave of Innovation
Unstoppable Domains COO Sandy Carter on developing an AI-first leadership mindset.

AdWeek News
Jun 11, 2025

Beyond the Console: Enriching the Gaming Experience With Microsoft
Greg Carroll on the ultimate partnership between gaming and retail media.

AdWeek News
Jun 11, 2025

FreeWheel Announces Expanded CTV Partnerships With Streaming Platforms
The partnership offers FreeWheel clients access to a premium CTV ad marketplace.

AdWeek News
Jun 11, 2025

Houston Anchor Says No to Viewer Who Tells Her to Stop Saying Goodbye in Spanish
"I'm definitely not going to apologize for being bilingual, bicultural, and unapologetically me. Buenas Noches, Houston." she wrote in Insta

AdWeek News
Jun 11, 2025

WWLP in Massachusetts Launches Casual News Style Show on its App
Off the Desk on the 22News Plus App is a non-scripted, podcast-style show

AdWeek News
Jun 11, 2025

Gray Names Shalayna Valencia GM of Texas Station
Valencia started her career as an account executive at KWES in Midland/Odessa

AdWeek News
Jun 11, 2025

Zeta Global's CEO Offers an Inside Look at the Agentic AI Opportunity in Marketing
David A. Steinberg of Zeta Global shares the potential value of agentic AI.

AdWeek News
Jun 11, 2025

DoorDash Buys Symbiosys for $175M to Grow Its $1B Ads Business
DoorDash officially passed the $1 billion revenue mark in 2024.

AdWeek News
Jun 11, 2025

Lyft Taps DoubleVerify to Vet Ad Performance and Safety
Lyft is partnering with DoubleVerify for ad verification across its platforms.

AdWeek News
Jun 11, 2025

NFL Goes Long With Genius Sports, Extending Data and Tech Deal to 2029
NFL goes long with Genius Sports in extended data and tech deal as the company powers the league's sports betting data, stats, and Madden NFL Cast and gets more control of ad inventory through 2029

AdWeek News
Jun 11, 2025

TikTok-Famous Skincare Brand BYOMA Breaks the Fourth Wall to Win Over Gen Z
First global campaign from TikTok-famous skincare brand BYOMA aims to make skin barrier education impossible to ignore.

AdWeek News
Jun 11, 2025

Telemundo's Marketing Blitz for 2026 FIFA World Cup Begins Now
One year before the tournament, Telemundo unveils a campaign, original programming and National Fútbol Day.

AdWeek News
Jun 11, 2025

Why American Eagle, Hinge, and The RealReal Are Betting on Substack
But not every brand should be on the platform, warn experts.

AdWeek News
Jun 11, 2025

R/GA Promotes Melissa Jackson Parsey to Global Chief Strategy Officer
R/GA promotes Melissa Jackson Parsey to global chief strategy officer.

AdWeek News
Jun 11, 2025

Salesforce's New AI Agents Reduce Rote Marketing Tasks and Save Costs
Marketers can ask AI agents to "build a campaign to drive awareness for a new product line among high-value customers."

AdWeek News
Jun 11, 2025

Walgreens Is Pitching Advertisers a Data Clean Room
The retailer is working with LiveRamp to create custom audiences.

AdWeek News
Jun 10, 2025

Week of June 2 Cable News Ratings: All 3 Networks See a Primetime Upswing
Fox News was the only network to see a decline across either daypart, but still led its cable rivals.

AdWeek News
Jun 10, 2025

Madwell Says It's ‘Unlikely' It Can Repay Vendors, Many Owed Thousands
Madwell, the indie agency that shuttered in April after its financial strain worsened following a fallout between its cofounders, told some vendors that it may not be able to fulfill outstanding payments.

AdWeek News
Jun 10, 2025

Memphis Reporter OK After Being Carjacked in Company Car
The suspect got away with the Toyota and the camera gear inside.

AdWeek News
Jun 10, 2025

Terry Moran Exits ABC News Over Social Media Post (Updated)
ABC News announced on Tuesday that it would not be renewing Moran's contract.

AdWeek News
Jun 10, 2025

Digitas Adds 3 New C-Suite Roles to Navigate AI Disruption
Digitas has created three new C-suite roles—Chief Intelligence Officer, Chief Systems Officer, and Chief Transformation Officer— to guide the agency in an AI-driven future.

AdWeek News
Jun 10, 2025

Chemistry Appoints President and Chief Strategy Officer
Atlanta-based indie agency Chemistry has named Taylor Guglielmo as its new president and hired Milla Stolte as chief strategy officer, following recent private equity investment.

AdWeek News
Jun 10, 2025

Paramount Lays Off Several Hundred Employees
The cuts represent 3.5% of Paramount's domestic workforce.

AdWeek News
Jun 10, 2025

Week of June 2 Evening News Ratings: CBS Evening News Sees Weekly Gains Amidst Paramount Drama
World News Tonight retained its usual No. 1 spot in both measured categories.

AdWeek News
Jun 10, 2025

Week of June 2 Morning News Ratings: All 3 Shows Sustain Week-to-Week Losses
The demo gap between GMA and Today narrowed to 65,000 viewers.

AdWeek News
Jun 10, 2025

The Hidden Trade-Offs of Private Equity Investment for Agencies
A recent roundtable highlights the growing pressures on agencies backed by private equity: the challenge of scaling quickly, adapting to financial oversight, and integrating new acquisitions while maintaining creative integrity.

AdWeek News
Jun 10, 2025

Friday, June 6 Evening Cable News Ratings: The Five and Jesse Watters Share Top Honors
The Five was first in total viewers while Jesse Watters Primetime claimed the demo.

AdWeek News
Jun 10, 2025

Snap Dangles Thousands in Free Ad Spend As Potential TikTok Ban Deadline Nears
Buyers say Snap is "aggressively" pitching incentives to shift budgets

AdWeek News
Jun 10, 2025

DC Comics Goes All In on Amazon To Promote Superman Remake
The campaign features a co-branded, 60-second spot encouraging acts of kindness

AdWeek News
Jun 10, 2025

Williams Sisters to Launch Video Podcast on X
The video podcast will provide an opportunity to witness their undeniable bond the Williams sisters share.

AdWeek News
Jun 10, 2025

Find Your Brand's Retail Media Niche Beyond the Big Five
They're not niche because they're irrelevant. They're niche because they go deep, not wide—and that's exactly what certain brands need.

AdWeek News
Jun 10, 2025

Publicis Takes Mars' $1.7 Billion Media Account From WPP
The French ad network will handle media duties, while IPG takes PR.

AdWeek News
Jun 10, 2025

Universal Ads Introduces First-of-Its-Kind TV Business Partner Program
Advertisers of all sizes and skill levels will be able to transition quickly from social media advertising to TV.

AdWeek News
Jun 10, 2025

The Outsider Candidates the Ad Industry Thinks Could Replace Mark Read
Industry insiders believe the network's next leader will not be an internal promotion.

AdWeek News
Jun 10, 2025

Building Consumer Trust Through Data and Brand Purpose With Combe
Megan Lindstrand on why product quality is just the beginning.

AdWeek News
Jun 10, 2025

KCCI in Des Moines Tops Ratings in Key Marketing Demo
The Hearst CBS affiliate said it finished the May book winning Adults 25-54 from 4:30 a.m. to 7 a.m. and at 5 p.m. and 6 p.m.

AdWeek News
Jun 10, 2025

How Ryan Mayward Is Expanding Walmart Connect's Retail Media Empire
Walmart's scale and tech-forward approach are redefining how brands connect with today's fragmented consumers.

AdWeek News
Jun 10, 2025

Lauren Spencer Promoted to Weekend Evening Anchor at KFSM
Lauren succeeds Rachel Williams, who left 5NEWS in June 2025 to pursue a new opportunity.

AdWeek News
Jun 10, 2025

Boston's WBZ and NESN Team Up for Sports and Weather Coverage
Starting this week, the WBZ weather team will deliver weather updates during every Red Sox and Bruins pre-game and post-game show on NESN.

AdWeek News
Jun 10, 2025

Texas Station Damaged by Winds Gusting Over 80MPH
It's switching over to YouTube to deliver its newscasts.

AdWeek News
Jun 10, 2025

NWSL and theSkimm Team Up to Grow Women's Soccer Audience
NWSL and theSkimm pitch more women's sports in media deal as newsletters and podcasts would feature highlights and recaps, but focus on soccer players beyond the confines of the game.

AdWeek News
Jun 10, 2025

CMO Celeb Linda Boff's 5 Brand Lessons After a Year Leading an Agency
Boff says marketers get the work they deserve—especially if the brief is unclear.

AdWeek News
Jun 10, 2025

Dick's Sporting Goods Combines Data With Roku in New Retail Media Play
The retailer says 70% of its loyalty members stream on Roku.

AdWeek News
Jun 10, 2025

Adalytics vs. the Industry
In this episode of Adspeak, we unpack the questions of why DoubleVerify is suing Adalytics, the likelihood of Adalytics coming out on top, and, more fundamentally, whether Adalytics is a force for good in the industry.

AdWeek News
Jun 10, 2025

Google's AI Search Era Is Here—But Its Ad Business Hangs in the Balance
Google Search is undergoing a massive transformation.

AdWeek News
Jun 10, 2025

EDO's TV Data Can Now Be Accessed Easily Through The Trade Desk
Advertisers will be able to measure and optimize digital video and CTV campaign effectiveness using EDO's syndicated outcomes data in a programmatic platform

AdWeek News
Jun 09, 2025

How the News Networks Are Covering the L.A. Immigration Protests
The major news networks have been covering the unrest since the weekend.

AdWeek News
Jun 09, 2025

Scott Pelley and Anderson Cooper Discuss CBS News' Potential Settlement With Donald Trump
Pelley said that any apology to the Trump administration would be "damaging" to CBS News.

AdWeek News
Jun 09, 2025

With Help From Post Malone, Stanley 1913 Wants to Show It Sells More Than Cups
New chief brand officer Kate Ridley outlines her culture-first strategy to expand Stanley's brand image.

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