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As reported by MediaPost, businesses in the U.S. and Canada can buy Apple Maps ad slots starting today. An introductory offer provides advertisers with a 15% credit towards future ad spend, on up to $1,000 per month of spend over the first year.
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Apple recently posted and removed details explaining how Mac users in China could set up their computers to work with Alibaba's Qwen AI. Now, Reuters has confirmed long-held speculation that Apple has revisited its Google Gemini AI playbook and built its own proprietary AI model for China with support from Alibaba.
Apple worked with a Chinese partner because US models such as ChatGPT or Claude are not being made available there, though Chinese AI development doesn't seem to be held back by that lack. Apple and Alibaba have not commented on the claims, the report said.
The approach echoes Apple's work with Google to build more advanced large language models (LLMs) for use with Apple Intelligence, and the news will likely be seen as broadly positive by Chinese iPhone users. They can now look forward to working with Apple Intelligence on their devices. The proximity of the reporting suggests they may be able to access Apple's AI quite soon, once new Apple operating systems ship next month.
The silver lining
It's also smart, as it means Apple has identified a way to introduce AI features in nations that are becoming protective of their tech stack.And while Apple's work with Google on Apple Intelligence was widely regarded as signifying how far behind the company had grown on AI, the work it is now doing with A
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With the launch today of the AI Collaborators feature in Workfront, Adobe aims to bring AI agents directly into the flow of work as permissioned team members that can be assigned tasks.
Three types of these ‘collaborators' are now generally available in Workfront. A content reviewer agent automatically checks documents in the work management app against brand guidelines. A project coordinator tracks project progress and keeps stakeholders up to date.
Then there are "task agents" that let customers connect external AI agents to Workfront and assign them work.
The task agents are geared towards a variety of purposes — a social media manager that turns briefs into published posts, a performance analyst that reports on how campaigns are faring, or a content designer that creates visuals and layouts.
To set up a task agent, users provide a name and description of the agent's purpose, then connect it to an agent platform, with Anthropic's Claude, Microsoft's Copilot Studio, and Writer currently highlighted as options.
Once it's ready to go, users can assign work to the agent in a Workfront project just as they would a human user.
As the agent carries out its tasks, an auditable trail of actions is recorded via th
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Apple briefly published a support guide in China explaining how Mac users can connect Alibaba's Qwen AI to Siri and Writing Tools, before pulling it entirely less than a day later.
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