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Dec 05, 2025
The latest ads, stunts, and activations around the men's tournament.
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Dec 05, 2025
Dr. Squatch has called on Stranger Things character Murray Bauman, played by actor Brett Gelman, to expose what's really lurking behind men's shower curtains.
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Dec 05, 2025
Deal set to shake up the entertainment landscape, and boost Netflix's advertising ambitions.
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Dec 05, 2025
ADWEEK rounds up notable campaigns of the week from Spotify, Apple, McDonald's, and more
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Dec 04, 2025
Employee handbooks and benefits documents obtained by ADWEEK reveal sweeping cuts to retirement plans, parental leave, healthcare, severance, holidays, and PTO for U.S. based employees.
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Dec 04, 2025
The longtime media veteran will work under Microsoft AI CEO Mustafa Suleyman.
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Dec 04, 2025
Paramount reportedly sent a letter to WBD CEO David Zaslav questioning the fairness of the bidding.
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Dec 04, 2025
DuBois co-hosted CBS Evening News alongside John Dickerson, who is also departing at the end of the year.
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Dec 04, 2025
The continued rise in sports and M&A madness defined the year in TV.
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Dec 04, 2025
How the company builds technology that feels intuitive and deeply human.
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Dec 04, 2025
Retail isn't dead — it's just evolving at lightning speed.
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Dec 04, 2025
Fox's 2026 upfront event will take place at a new venue on Monday, May 11.
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Dec 04, 2025
Longtime technology executive Vasanth Williams joins the company from Major League Baseball.
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Dec 04, 2025
Play-Doh, Motorola, Spotify, and more are bringing the shade to life.
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Dec 04, 2025
The French group's annual 'Wishes' film reflects on its legacy.
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Dec 04, 2025
IAB's agenda for ALM 2026 includes Kevin Bacon, Nissan US CMO Allyson Witherspoon, and Bozoma Saint John.
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Dec 03, 2025
Recipe content is habit-forming and AI-resistant. Publishers are rushing to capitalize.
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Dec 03, 2025
All the Thursday games set new viewership records.
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Dec 03, 2025
Adweek was able to access Omnicom Media's first post-consolidation town hall via an unencrypted Vimeo link.
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Dec 03, 2025
Freelancers who once worked for the storied production studio The Mill claim they're owed at least $280,000, but see little hope in ever getting the funds.
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Dec 03, 2025
Laura Ranzato shared how the campaign has evolved—and what's next.
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Dec 03, 2025
Two Fox News shows finished with more than a million total viewers.
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Dec 03, 2025
A grant from the Knight Foundation will fund scaled ad operations, data tools, and a fast-growing publisher and creator network.
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Dec 03, 2025
ChatGPT Android beta code reveals potential ad modules that could appear alongside search or shopping queries.
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Dec 03, 2025
He fills the void left by Sean Duffy, who went on to join the Donald Trump administration.
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Dec 03, 2025
Spotify rebuilt Wrapped in response to criticism of its use of AI last year.
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Dec 03, 2025
ADWEEK picks its favorite ads of 2025.
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Dec 03, 2025
Gut's Anselmo Ramos reviews Disney's holiday ad
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Dec 02, 2025
Comparable sales at American Eagle grew 1%, while its sub-brand Aerie saw 11% growth.
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Dec 02, 2025
The new Omnicom Media leadership structure includes only a small group of former IPG executives, according to a document viewed by ADWEEK
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Dec 02, 2025
Eileen Kiernan, the leader of IPG Mediabrands, is stepping down from her role as the firm is absorbed into former rival Omnicom Media.
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Dec 02, 2025
Two contrasting Black Fridays are entirely representative of the yawning gap that now exists between Walmart and Target.
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Dec 02, 2025
Claude Code has already hit $1 billion in revenue in its first six months, Anthropic's chief product officer said
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Dec 02, 2025
A sports-heavy week led to no title finishing above a billion viewing minutes.
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Dec 02, 2025
Netflix reveals all the brands that are turning the shopping experience Upside Down.
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Dec 02, 2025
Apple ad casts disabled students in a joyful campus musical.
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Dec 02, 2025
The Unilever brand will return to the Big Game for the sixth year in a row.
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Dec 02, 2025
The Unilever brand will return to the Big Game for the sixth year in a row.
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Dec 02, 2025
How an iconic global brand stays relevant through culture-led brand growth, data, AI, and disciplined leadership.
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Dec 02, 2025
Why long-term brand building remains essential even as consumer behavior shifts.
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Dec 02, 2025
In the spring of 1985, the New York Times' advertising correspondent Philip H. Dougherty wrote a prophetic bit of copy: "Some analysts of the advertising scene are convinced," he said, […]
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Dec 02, 2025
After a year of anticipation and regulatory review, Omnicom has closed its $13.5 billion acquisition of IPG—and a lot is changing at the holdco. Led by CEO John Wren, the […]
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Dec 02, 2025
The U.K. unicorn has been valued at $1.3 billion.
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Dec 01, 2025
Adobe says Black Friday sales jumped 9.1%, outpacing expectations.
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Dec 01, 2025
The first woman to lead the 95-year-old business publisher is departing after less than two years in the role.
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Dec 01, 2025
This was the first week the network was known as MS NOW.
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Dec 01, 2025
Omnicom has closed its acquisition of IPG, and amid the C-suite reshuffling inevitable in a deal this large, several big leadership shakeups have taken place on the creative side. Tyler […]
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Dec 01, 2025
ADWEEK looks back on famous work from DDB, FCB, and MullenLowe as Omnicom sunsets the agencies
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Dec 01, 2025
John Halley has served as Paramount's ad sales leader since 2022.
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Dec 01, 2025
The newly merged holding company is expected to tighten its grip on principal media trading—potentially reshaping the flow of billions in ad dollars
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Dec 01, 2025
BBDO, TBWA, and McCann emerge as the three global creative networks in post-IPG overhaul
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Dec 01, 2025
A detailed look at the key figures from Omnicom and IPG's blockbuster deal
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Dec 01, 2025
A who's who of the agency's most senior rung.
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Dec 01, 2025
Since Omnicom announced its intent to acquire Interpublic Group (IPG) in December of last year, industry onlookers have speculated what the new company will look like. Among the key questions: […]
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Dec 01, 2025
The counterintuitive strategy driving Thumbtack's growth.
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Nov 28, 2025
Consumers give tech giants the highest brand perception and purchase intent.
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Nov 28, 2025
As search traffic softens, commerce teams are turning to first-party audiences, tighter deal selection, and new distribution channels.
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Nov 28, 2025
Shoppers are increasingly turning to AI first, using ChatGPT and Perplexity to research, compare, and discover gifts before going to Google or Amazon.
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Nov 27, 2025
Apple's holiday ad unites a cast of puppet woodland creatures in an ode to friendship
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Nov 26, 2025
Amid disruption, the industry still has reasons to be hopeful—and maybe even excited.
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Nov 26, 2025
The newly combined company could lead to more personalized streaming and greater TV buying power.
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Nov 26, 2025
Insiders speculate on retail media acquisition targets amid Omnicom's acquisition of IPG closing.
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Nov 26, 2025
Nearly a year after announcing the deal, Omnicom has officially closed its $13.5 billion acquisition of Interpublic Group, creating the world's largest advertising and marketing holding company by revenue and […]
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Nov 26, 2025
Maddow won both the total viewers and the Adults 25-54 demo during that time.
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Nov 26, 2025
GMA was the only show with growth in both measured categories.
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Nov 26, 2025
Campbell's corporate is in hot water, and this time it's not in the saucepan. On November 21, news broke that a former Campbell's employee named Robert Garza is suing the […]
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Nov 26, 2025
ABC News' broadcast is now available across all distributors.
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Nov 26, 2025
Plus, Fox News Media brings on the holiday season with the lighting of its Christmas tree.
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Nov 26, 2025
Netflix, Comcast, and Paramount Skydance are looking to acquire parts or all of the storied entertainment giant.
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Nov 26, 2025
Global COO and CMO Christine Buscarinom on empowering to create a people-centric office culture.
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Nov 26, 2025
Fresh brands are going big on floats and balloons for the 99th edition.
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Nov 26, 2025
Between 15-30% of online shoppers will use it this year, according to Bain.
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Nov 26, 2025
As search traffic erodes, commerce teams are leaning on direct audiences, earlier deal cycles, and rigorous price verification.
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Nov 26, 2025
Health care products are the hardest hit, according to new data from IPG's Intelligence Node.
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Nov 26, 2025
See the advertisers showcasing deals during Prime Video's NFL, NBA, and golf programming.
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Nov 26, 2025
Thanksgiving isn't just a time for Americans to express their gratitude. It's also become a chance for major retailers to duke it out for a spot at the dinner table—specifically, […]
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Nov 25, 2025
Now that the $13 billion merger between Omnicom and IPG is actually happening, all attention turns to what the merged entity will look like. Here are three scenarios.
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Nov 25, 2025
This post was created in partnership with Codeword Modern culture moves faster than any marketing calendar can keep up with—which means the brands that win aren't the ones planning the […]
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Nov 25, 2025
This post was created in partnership with Treasure Data Key takeaways Just as professional drivers rely on cutting-edge engineering to push the limits of human performance, today's creatives are using […]
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Nov 25, 2025
This post was created in partnership with EA Sports Key takeaways The future of fandom is democratized, immersive, and powered by technology that turns passive sports fans into active participants. […]
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Nov 25, 2025
CNN's The Whole Story with Anderson Cooper was a hit with the demo audience.
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Nov 25, 2025
At ADWEEK House's Raceway activation at Formula One's Las Vegas Grand Prix, execs from Google, EA Sports, Amazon discussed the next era of fan engagement.
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Nov 25, 2025
This week on Adspeak, we talk to Mikey Mohr, CEO of Houseplant, a cannabis product company that he co-founded with Hollywood actor Seth Rogen and producer Evan Goldberg. The three are part of ADWEEK's Brand Genius class of 2025.
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Nov 25, 2025
Motorsports sponsorship has evolved and CPGs like Allegra are finding creative ways to justify the investment, even though getting into F1 has way more hurdles compared to working with other major sports leagues like the NFL or MLB.
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Nov 24, 2025
American Eagle is ending an eventful year with an unexpected star for its holiday campaign: ultimate host and tastemaker, Martha Stewart. Wearing jeans in a denim-hued dreamscape, Stewart is on […]
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Nov 24, 2025
Disney had the largest share increase, with all of its properties recording month-to-month increases.
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Nov 24, 2025
The deal measures the MovieSphere FAST channel and MovieSphere Gold digital network.
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Nov 24, 2025
The publisher, which cut 40% of its staff this spring, has shifted from seeking new funding to weighing acquisition offers
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Nov 24, 2025
The former WPP chief will lead Kantar Media's newly independent board.
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Nov 24, 2025
Uber's first national holiday ad continues its push into U.S. suburbia
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Nov 24, 2025
Unconditional approval means the deal has cleared its final regulatory hurdle.
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Nov 21, 2025
A court will now determine the structural and behavioral changes Google must make to remedy its illegal adtech monopoly.
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Nov 21, 2025
NBC News and MSNBC podcasts feature in Apple's end-of-year podcast charts.
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Nov 21, 2025
MSNBC and CNN experienced year-over-year growth across the board.
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Nov 21, 2025
Plus, VR's killer app problem and how Pokémon GO is still winning.
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Nov 21, 2025
Netflix had eight titles in the chart.
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Nov 21, 2025
GMA was still retitled due to the YouTube TV and Disney carriage dispute.
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Nov 21, 2025
Networks offered live coverage of President Trump signing the bill to reopen the government.
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Nov 21, 2025
Brands including Walmart, Dunkin', and Xbox made standout ads of the week.
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Nov 21, 2025
Intuit has signed on as a top-tier domestic sponsor, or "founding partner," of the LA28 Olympic and Paralympic Games. As part of the partnership, Intuit will retain naming rights for […]
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