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Nov 02, 2026
Kantak will have oversight of the advertising product, engineering, and data & insights teams.
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Nov 02, 2026
Halvorson previously led marketing for Kenvue
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Nov 02, 2026
Considered a "visionary" among peers, he will be remembered for his legacy to the Australian ad world and his humor
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Nov 02, 2026
Considered a "visionary" among peers, he will be remembered for his legacy to the Australian ad world and his humor
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Nov 02, 2026
Affle is buying Perion for $420 million, but once Perion's cash is stripped out it's paying under $200 million for the business, the latest open-web adtech exit at a bargain price.
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Nov 02, 2026
Political ad spend across Fox Corp. reached $350 million, a record for a midterm election period.
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Nov 02, 2026
Griffin Haddrill, who founded both agencies, plans to use the capital for acquisitions as brand and creator services converge.
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Nov 02, 2026
CEO Arthur Sadoun told ADWEEK Publicis will welcome rivals ‘with open arms'.
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Nov 02, 2026
Kay's holiday campaign starring SNL's Colin Jost lightens the pressure to give the perfect gift.
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Nov 02, 2026
The brand is inviting consumers to trade in trendy moisturizers that lack hydration for Vaseline's newest scented lotions
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Nov 02, 2026
The denim brand's holiday campaign nods to its 1995 spot 'Clayman,' the first ever all-Claymation commercial.
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Nov 02, 2026
Calvin Klein has enlisted soccer star Jude Bellingham for its next campaign.
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Nov 02, 2026
Alan Cumming narrates a nostalgic, Gen Z-leaning story for e.l.f.'s first holiday campaign.
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Nov 02, 2026
Holdcos see production as a new revenue stream, raising questions about who controls it and where talent will learn the craft.
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Nov 02, 2026
Watch all the best holiday campaigns from Walmart, Target, Sephora, Kohl's, and more.
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Nov 02, 2026
The merged company, WRLabs, pairs Rembrand's AI with Whisper World's decade of in-show ads across Asia, Africa and the Middle East
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Nov 02, 2026
The agency network CEO is betting that diversifying its revenue into tech will keep it in growth mode
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Nov 02, 2026
Political advertisers have spent a record $11.4 billion this midterm cycle, and CTV, now nearly double cable, took more than half of the new money.
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Nov 01, 2026
Svedka is returning to the Super Bowl with a contest led by Andy Cohen, offering fans $500,000 to create the ad
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Oct 31, 2026
Ulta Beauty's holiday campaign features Selena Gomez and Tate McRae, whose brands are both sold at the retailer.
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Oct 30, 2026
The fight for White House access continues with CNN, MS NOW, and Politico amending their initial lawsuit.
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Oct 30, 2026
Brands and fans connected over a shared love of the hit networks' shows in Charleston
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Oct 30, 2026
The companies' joint resources would be hard for brands to ignore, ad buyers say.
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Oct 30, 2026
The various networks are also offering non-linear election night coverage options.
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Oct 30, 2026
A roundup of this week's biggest marketing leadership moves
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Oct 30, 2026
Even with his Shakespearean credentials, the late Stewart never shied from starring in ads
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Oct 30, 2026
The app that connects users to healthcare providers will allow AI agents to access its database
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Oct 30, 2026
How decades of brand equity backed up the restaurant chain's decision to stay out of the fray
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Oct 30, 2026
MS NOW grew across the board.
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Oct 30, 2026
CBS Evening News posted double-digit growth in total viewers.
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Oct 30, 2026
Walmart, Sephora, Tinder, PlayStation, and more are behind the week's most notable ads.
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Oct 29, 2026
The company reported its highest-ever operating margin in Q3 of 13.9%
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Oct 29, 2026
CEO Mark Penn said Stagwell's AI tools can help clients' reduce their marketing costs by $100 million per year
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Oct 29, 2026
With voting less than a week away, the ads are uglier than ever
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Oct 29, 2026
Plus, why AEO is not the new SEO.
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Oct 29, 2026
In the first big tech earnings trickling in, investors are rewarding positive cash flow and penalizing cash burn. Is capex a less pertinent metric for the hyperscalers now?
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Oct 29, 2026
MS NOW took the lead in the primetime demo.
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Oct 29, 2026
On Sunday, CNN was the most-watched network in the primetime demo.
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Oct 29, 2026
How creators are building real businesses, going from viral stunts to real connections.
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Oct 29, 2026
Novig recently doubled down on its Sweeney campaign after a strong start. But for American Eagle, her early boost faded, and Dr. Squatch's direct sales didn't show a lasting lift either.
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Oct 29, 2026
Subscription includes free shipping, delivery, streaming, and mobile internet perks
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Oct 29, 2026
Walmart is bringing more than 3,300 shopper-data audience segments to Vibe's CTV platform, expanding access for smaller advertisers as it scales its TV ads biz.
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Oct 29, 2026
Through ingredient education, social discovery, and self-care rituals, Korean brands moved beauty marketing from cover-up to skin health.
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Oct 29, 2026
People Inc. is laying off 195 employees, most of them in its print and legacy web businesses, according to a copy of a memo from CEO Neil Vogel obtained by […]
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Oct 29, 2026
The deal would create a food delivery and advertising powerhouse
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Oct 29, 2026
One year in, the CEO says her strategy is on track. Here's what has changed and what still needs to be done.
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Oct 29, 2026
Best Buy's signature tag and blue-and-yellow color scheme are the focal point of its holiday ad campaign.
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Oct 29, 2026
WPP's turnaround is showing signs of life, nine months into CEO Cindy Rose's two-year strategic plan. The Numbers -2.1% - Year-over-year, like-for-like decline in revenue less pass-through costs in Q3 […]
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Oct 29, 2026
The campaign takes the format of college admissions ads with a sobering twist: campus sexual assault statistics.
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Oct 28, 2026
Google is pushing more ads into AI Mode and AI Overviews and weighing options for integrating ads in agentic experiences.
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Oct 28, 2026
As the publisher searches for a new CEO, insiders blame an exodus of senior sales talent and a lack of clear commercial strategy.
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Oct 28, 2026
Despite increased investments in femtech and women's health marketing, women still feel dismissed and discouraged when navigating healthcare environments.
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Oct 28, 2026
CNN was in first place at 9 p.m. ET in the demo.
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Oct 28, 2026
A consequential election has led to an influx of political advertising, with Comcast noting the importance of reaching the right audiences.
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Oct 28, 2026
Few consumers trust agents to purchase on their behalf, surveys suggest
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Oct 28, 2026
At The Clubhouse at Brandweek 2026, OpenArt hosted three workshops on AI-powered campaigns.
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Oct 28, 2026
Francois Bazini, a former chief marketing officer, breaks down the red flags of a toxic marketing boss — and how companies build them.
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Oct 28, 2026
Jed Dederick wants to bring programmatic-style scale and measurement to creator commerce, starting with a pay-for-performance product the company is wary of calling ads
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Oct 28, 2026
Convenience chain leans into the popularity of Korean culture as it promotes its K-food options.
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Oct 28, 2026
New slogan and film tout 2028 Olympic and Paralympic Games in Los Angeles.
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Oct 28, 2026
The Coca-Cola Company brand is developing original characters to tie its orange soda to the holiday for years to come
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Oct 27, 2026
Plus, why you can't be an agile marketer if you say yes to everything.
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Oct 27, 2026
Why brands must give their communities a voice—but not allow them to dictate their next style move.
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Oct 27, 2026
MS NOW won the 11 p.m. demo
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Oct 27, 2026
Global VP of marketing Ibrahim Khan on how global brands can stay culturally relevant.
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Oct 27, 2026
Experience-based holiday gifts have risen dramatically since 2024.
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Oct 27, 2026
She replaces Stacey Andrade-Wells, who left to join formula disruptor Bobbie in August.
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Oct 27, 2026
Its series The Intern, which features the InStyle staff, has become the template for new kind of format that has netted nearly 20 sponsors.
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Oct 27, 2026
Apple Music, the NFL, and Roc Nation confirmed Jay-Z will headline the Super Bowl halftime show on Feb. 14, 2027.
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Oct 26, 2026
Following the Paramount and WBD merger, Jay Askinasi sets ad leadership.
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Oct 26, 2026
The adtech firm's publisher inventory and audience data will be integrated into the holdco's AI Media Machine.
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Oct 26, 2026
Fox News' The Five was No. 1 in total viewers and the Adults 25-54 demo.
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Oct 26, 2026
Sephora brought unexpected ambassador Seth Rogen on board to make beauty gifting less intimidating and more fun.
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Oct 26, 2026
Plus, the legacy marketer and author of Moving Your Brand Out of the Friend Zone on shares his Think Human philosophy.
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Oct 26, 2026
A 335-page IPO plan shows a profitable second quarter, a concentrated customer base, and compute deals that send hundreds of billions to Google and Amazon.
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Oct 26, 2026
The search giant wants to control how people discover new brands.
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Oct 26, 2026
The brand, with Sharon Yi at the helm, will generate a seven-figure revenue as it shifts away from commerce and toward events.
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Oct 26, 2026
The platform is making its display and video inventory available through Amazon, Google and Yahoo's DSPs.
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Oct 26, 2026
Louisa Wee is betting that Strava can widen the tent to everyday wellness without diluting what made it essential to serious athletes.
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Oct 26, 2026
A year after taking over from David Droga, the CEO is building around a $1 billion agentic commerce pipeline and the Whalar acquisition while eyeing the media space.
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Oct 26, 2026
Walmart's holiday campaign reimagines The Muppet Christmas Carol, with Walton Goggins playing Scrooge.
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Oct 23, 2026
Fox News was the most-watched news network.
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Oct 23, 2026
CNN is also losing Bianna Golodryga, who is set to join Politico and CBS News.
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Oct 23, 2026
Holdco's revenues remain flat despite major client wins
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Oct 23, 2026
It was a big week for NBC Nightly News with Tom Llamas, but World News Tonight is still tops in viewers.
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Oct 23, 2026
Prime Video's Thursday Night Football advertisers are up 6% year over year.
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Oct 23, 2026
The prediction market is facing a string of regulatory investigations and lawsuits as it tries to build its brand
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Oct 23, 2026
Bruce Williams, CEO of Dentsu X North America, talks breaking down media silos at Brandweek.
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Oct 23, 2026
McDonald's is ending its FIFA World Cup sponsorship after 32 years amid an overhaul to its marketing model.
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Oct 23, 2026
Skydance is facing around $80 billion in debt following the Paramount and WBD merger close.
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Oct 23, 2026
Away, J.Crew, Walmart, Liquid I.V., and more are behind the week's most notable ads.
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Oct 22, 2026
The beverage giant hosted two separate pitches after Publicis resigned its North America media business for PepsiCo.
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Oct 22, 2026
Reaching more potential buyers, strengthening brand memory, and creating the conditions for sustainable growth.
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Oct 22, 2026
A cookbook and new stores honor the brand's heritage while appealing to new customers.
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Oct 22, 2026
The win expands a joint relationship spanning more 25 years.
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Oct 22, 2026
The Five was the most-watched program of the day.
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Oct 22, 2026
Under Meta's new terms coming into play Oct 30, advertisers are "solely responsible" for whatever its AI creates
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Oct 22, 2026
Today also registered gains in the advertiser-coveted demo
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Oct 22, 2026
Telemundo and Peacock benefited from Spanish-language World Cup rights with $224 million in ad revenue in Q3.
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Oct 22, 2026
Former president of Special US will lead the global creative network's new stateside hub.
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